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The Bookkeepers' Podcast

The Bookkeepers' Podcast

Written by: The 6 Figure Bookkeeper
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Episodes
  • What bookkeepers need to know about Sales

    What bookkeepers need to know about Sales
    Jan 22 2026
    In this episode, Jo and Zoe dive deep into the realities of selling bookkeeping services—a topic that makes many bookkeepers uncomfortable. They explore why sales often feels awkward, how mindset plays a crucial role, and why reframing the process as helping, not selling instantly changes how conversations feel. Using relatable real-life examples—from a perfume shop to car buying—they break down what good and bad sales experiences teach us about trust, rapport, and confidence. The hosts outline the differences between marketing and sales, explain how to guide prospects with empathy and clarity, and share practical tips for managing discovery calls. They also discuss rapport building, understanding buyer psychology, using “with-or-without-you energy,” and designing a sales process that leads to long-term client retention. The episode closes by highlighting the value of the Sales Collection inside The Bookkeepers Collective. ----------------------------------------------- About us We're Jo and Zoe and we help bookkeepers find clients, make more money and build profitable businesses they love. Find out about working with us in The Bookkeepers' Collective, at: 6figurebookkeeper.com/collective ----------------------------------------------- About our Sponsor This episode of The Bookkeepers' Podcast is sponsored by Xero. Get 90% off your first 6 months by visiting: https://xero5440.partnerlinks.io/6figurebookkeeper ----------------------------------------------- Promotion This video contains paid promotion. ----------------------------------------------- Disclaimer The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.
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    25 mins
  • What bookkeepers need to know about Business Growth

    What bookkeepers need to know about Business Growth
    Jan 15 2026
    In this episode, Zoe explores what bookkeepers must understand to strategically grow their bookkeeping practice in 2026. She encourages listeners to “break” their existing business model in order to rebuild a scalable structure that supports long-term goals. The discussion centres on revisiting your original vision, designing systems that function without you, choosing a defined niche, and developing a gold-standard service that truly adds value. Zoe also highlights the importance of business planning, pricing confidently, strengthening sales and personal branding skills, and building scalable systems — including the adoption of automation and AI. She wraps up by reframing the bookkeeper as a CEO, not an employee, and invites listeners to develop their growth roadmap inside The Grace Collection and Success Programme within The Bookkeepers’ Collective. ----------------------------------------------- About us We're Jo and Zoe and we help bookkeepers find clients, make more money and build profitable businesses they love. Find out about working with us in The Bookkeepers' Collective, at: 6figurebookkeeper.com/collective ----------------------------------------------- About our Sponsor This episode of The Bookkeepers' Podcast is sponsored by Xero. Get 90% off your first 6 months by visiting: https://xero5440.partnerlinks.io/6figurebookkeeper ----------------------------------------------- Promotion This video contains paid promotion. ----------------------------------------------- Disclaimer The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.
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    17 mins
  • What bookkeepers need to know about AI

    What bookkeepers need to know about AI
    Jan 8 2026
    Get your FREE 6 Figure Practice Planner at 6figurebookkeeper.com In this episode, Jo and Zoe break down the fast-evolving world of artificial intelligence and what it means for bookkeepers right now. They explore the opportunities, risks, and everyday use cases—from email management and strategic planning to research tools and AI agents. With their signature blend of humour and practical advice, they discuss the tools they personally use (such as ChatGPT, Claude, Notebooks and Perplexity), what they love about them, and how they’ve integrated AI into their workflows. They also introduce their Seven-Step Prompting Framework, designed to help bookkeepers create accurate, tailored outputs that reflect their expertise and tone of voice. The episode closes by outlining how bookkeepers can use AI to add value to clients, streamline operations, reduce decision fatigue, and even support advisory conversations. AI isn’t here to replace bookkeepers—it’s here to elevate them. ----------------------------------------------- About us We're Jo and Zoe and we help bookkeepers find clients, make more money and build profitable businesses they love. Find out about working with us in The Bookkeepers' Collective, at: 6figurebookkeeper.com/collective ----------------------------------------------- About our Sponsor This episode of The Bookkeepers' Podcast is sponsored by Xero. Get 90% off your first 6 months by visiting: https://xero5440.partnerlinks.io/6figurebookkeeper ----------------------------------------------- Promotion This video contains paid promotion. ----------------------------------------------- Disclaimer The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.
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    25 mins
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