The Build Line | Construction Business Podcast cover art

The Build Line | Construction Business Podcast

The Build Line | Construction Business Podcast

Written by: Heather Tankersley & Jerry Brewer
Listen for free

The Build Line is the construction business podcast for contractors, remodelers, and builders who are done figuring it out the hard way.

Hosted by Heather Tankersley, co-owner of a luxury residential remodeling company, and Jerry Brewer, a veteran drywall subcontractor with decades in the trades. Every episode is a real conversation about what it actually takes to build a profitable construction business.

No theory. No fluff. Just honest talk about pricing, sales, hiring, managing subcontractors, growing a construction company, and moving into luxury remodeling markets.

Topics include contractor profit margins, GC and sub relationships, construction business systems, leadership, client management, and what separates the builders who break through from the ones who stay stuck.

If you're a general contractor, remodeler, custom home builder, or trade business owner trying to grow this is the show built for you.

New episodes every other Tuesday.

2026 Heather Tankersley & Jerry Brewer
Economics Leadership Management & Leadership
Episodes
  • EP 29: What Success Costs Your Body & Mind with Dr. Sam Robinson
    Oct 6 2026

    You can build the company, make the money, and hit every goal... but will you still be healthy enough to enjoy it?

    Dr. Sam Robinson, founder of Altaura Health, joins Heather and Jerry to talk about the part of entrepreneurship that never shows up on the P&L: what years of stress, long hours, poor sleep, bad nutrition, and constantly putting the business first can actually do to your body and mind.

    They get into why stress is more than just a feeling, why construction has normalized some seriously unhealthy habits, and why working harder isn’t always the answer. Sam talks about sleep, exercise, nutrition, recovery, preventative medicine, and learning how to actually shut the business off.

    The conversation also gets into the booming world of health optimization—GLP-1s, TRT, peptides, hormones, bloodwork, and how to separate legitimate medicine from confident-sounding health advice online.

    Sam shares why he left traditional insurance-based medicine to start Altaura Health, his approach to improving healthspan, and why the goal isn’t simply living longer. It’s staying strong, capable, sharp, and healthy enough to enjoy the life you worked so hard to build.

    If you’re a contractor or business owner who keeps telling yourself you’ll focus on your health “when things slow down,” this one is worth your time.

    Connect with Dr. Sam Robinson & Altaura Health:
    Altaura Health: altaurahealth.com
    Dr. Sam Robinson: drsamrobinson.com
    Instagram: @drsamrobinson

    The Build Line is brought to you by:

    Buildertrend — buildertrend.com
    BuildBar — buildbar.com
    Republic Elite Integration — republiceliteintegration.com
    Katlyn Slocum Design — katlynslocumdesign.com

    This episode is for informational purposes only and is not a substitute for individualized medical advice.

    Show More Show Less
    1 hr and 23 mins
  • E28: Building A Luxury Brand In A Price-Driven Market
    Sep 22 2026

    What actually makes a construction company “luxury”? Is it the size of the project, expensive finishes, or the market you work in?

    Heather and Jerry challenge the idea that luxury is simply about price. In a market like Sacramento, where contractors are constantly compared on cost, building a premium brand means delivering something clients can actually feel: trust, communication, planning, attention to detail, and confidence that the job will be done right.

    They talk about why some contractors struggle when they move from larger markets, why your reputation doesn’t automatically travel with you, and why the subcontractors you surround yourself with become an extension of your brand.

    Heather and Jerry also break down the difference between price and value, how to uncover what a client actually values, and why contractors in smaller or more price-sensitive markets have to become better at identifying and winning the right projects.

    You don’t necessarily need a better market. You might just need to become a better fisherman.

    In this episode:
    • What “luxury” actually means in construction
    • Why luxury is an experience—not a finish package
    • Price vs. value and understanding what clients actually care about
    • Why your subcontractors are part of your brand
    • The details that separate premium builders from everyone else
    • Why reputation doesn't automatically transfer to a new market
    • Building a premium company in a price-driven market
    • Why you don't need more fish—you need to become a better fisherman

    Thank you to our sponsors:

    Buildertrend
    https://buildertrend.com

    Republic Elite Integration
    https://www.republiceliteintegration.com

    Build-Bar
    https://build-bar.com

    Katlyn Slocum Design
    https://www.katlynslocumdesign.com

    The Build Line is a construction business podcast hosted by Heather Tankersley and Jerry Brewer, featuring real conversations about building better companies, better teams, and better projects.

    Show More Show Less
    1 hr and 8 mins
  • E27: What Contractors Don’t Know About Their Money (Until It’s Too Late)
    Sep 8 2026

    Your business is finally making money. Now what?

    Heather and Jerry sit down with Clayton Janson of One Digital to talk about the financial decisions contractors face once they move beyond simply surviving and start making real profit.

    They break down the difference between running a successful company and actually building personal wealth, why some contractors doing millions in revenue still have very little to show for it, and what should happen with your money as the business grows.

    Clayton shares the mistakes he sees business owners make behind the scenes, along with stories of contractors who got it right. They also get into investing outside your business, building the right financial team, tax planning, retirement, succession, and the danger of assuming your business will someday be your retirement plan.

    Because making money is one thing. Turning it into long-term freedom is something completely different.

    CONNECT WITH CLAYTON

    One Digital

    https://www.onedigital.com/

    Clayton Janson on LinkedIn
    https://www.linkedin.com/in/claytonjanson

    THANK YOU TO OUR SPONSORS

    Buildertrend
    https://buildertrend.com/

    Katlyn Slocum Design
    https://katlynslocumdesign.com/

    Republic Elite Integration
    https://republiceliteintegration.com/

    BuildBar
    https://buildbar.us/

    Show More Show Less
    1 hr and 8 mins
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