You’ve got client wins, killer results, and happy customers but no case studies to prove it. Why? Because you're too busy, you hate bragging, and you’ve convinced yourself it's a “later” problem. Spoiler: it’s not.

Christopher Tompkins tackles one of marketing’s least sexy but most essential tools, the case study; and shows you how to make them easier, faster, and actually useful. No more soul-sucking wrap-up reports or chasing data from 6 months ago.

You’ll learn why real-time goal-setting is the only way to build case studies that close deals, what KPIs you should be tracking starting today, and how to turn weekly client updates into marketing ammo that actually converts.

This isn’t just about bragging rights, it’s about building proof, trust, and revenue. If you’ve been avoiding your case study backlog, this is your reality check (and your new strategy).

What’s Inside:

• The real reason you never finish your case studies (and how to fix it)
• Why building proof points forward is the smarter move
• A weekly reporting system that turns data into sales tools
• The design and content mistakes killing your case study engagement
• How to turn a boring stat sheet into a narrative that sells

Subscribe now to The Bulletproof Marketer and follow Christopher on LinkedIn for no-fluff strategies that cut through the noise and actually move the needle.

For more tools and downloads, head to goagency.com.

Episode Highlights:

• Welcome to the Marketing Reality Check [00:00]
• Why Marketers Avoid Case Studies (and Why That’s a Problem) [03:10]
• The Forward-Facing Fix: Build Case Studies While You Work [08:00]
• Set Goals That Actually Feed Your Marketing [11:45]
• How to Write Case Studies That Don’t Suck [18:20]
• Bulletproof Takeaways: The Case Study Process That Works [23:00]

🔗 Resource Links

Stay connected and dive deeper:

• Subscribe to The Bulletproof Marketer Newsletter Get weekly insights straight to your inbox — zero fluff, all strategy. https://gosalesandmarketing.com/bulletproof-marketer
• Explore The Go! Agency Discover how we build bold marketing strategies that actually deliver. www.thegoagency.com
• Follow The Bulletproof Marketer on LinkedIn Join the conversation, catch episode drops, and get behind-the-scenes takes. https://www.linkedin.com/company/the-bulletproof-marketer/

Connect with Christopher Tompkins on LinkedIn Thought leadership, unfiltered opinions, and daily digital insights. https://www.linkedin.com/in/chrisgomedia

Stop wasting time with LinkedIn bots and start building genuine connections that actually convert. Why automated outreach doesn’t cut it and how to create a LinkedIn strategy that delivers real results.

Christopher Tompkins is back with a no-fluff breakdown on how to organize your LinkedIn outreach like a pro, and why doing it the wrong way could leave you with nothing but a bunch of ignored connection requests and wasted opportunities.

In this episode, we’ll show you how to build a LinkedIn funnel that’s not only effective but also authentic, so you can start turning connections into conversations and real business growth. You’ll learn why the “spray and pray” approach is outdated and how to build a LinkedIn funnel that moves from cold connections to valuable leads. Discover the power of personalized outreach and how to scale without losing the human touch, plus get actionable Bulletproof Takeaways to maximize your LinkedIn results.

What’s Inside:

• Why automated LinkedIn outreach isn’t the answer to your lead generation.
• The 3 stages of building a successful LinkedIn funnel.
• How to personalize your outreach without coming off like a robot.
• Why you need to rethink automation in your outreach strategy.
• Tips on keeping your LinkedIn strategy sustainable and scalable.

Ready to take your LinkedIn strategy to the next level?

Subscribe to The Bulletproof Marketer for more actionable insights and follow Christopher on LinkedIn for the latest tips and updates.

Don't forget to check out goagency.com for more resources and tools to enhance your marketing game.

Episode Highlights:

• Introduction: Shifting Away from Automated Outreach [00:00]
• The Death of the “Spray and Pray” Approach [05:15]
• Building a Clear LinkedIn Funnel [10:00]
• The Power of Personalized Outreach [15:30]
• Scaling Without Losing the Human Touch [25:00]
• Bulletproof Takeaways: Actionable Insights for LinkedIn Success [35:00]

🔗 Resource Links

Stay connected and dive deeper:

• Subscribe to The Bulletproof Marketer Newsletter Get weekly insights straight to your inbox — zero fluff, all strategy. https://gosalesandmarketing.com/bulletproof-marketer
• Explore The Go! Agency Discover how we build bold marketing strategies that actually deliver. www.thegoagency.com
• Follow The Bulletproof Marketer on LinkedIn Join the conversation, catch episode drops, and get behind-the-scenes takes. https://www.linkedin.com/company/the-bulletproof-marketer/
• Connect with Christopher Tompkins on LinkedIn Thought leadership, unfiltered opinions, and daily digital insights. https://www.linkedin.com/in/chrisgomedia

If you think dumping your to-do list into ChatGPT counts as a marketing plan, this episode’s about to call you out.

Christopher is back with a no-fluff walkthrough on how to actually organize your fall marketing without losing your mind, your momentum, or your messaging.

In this episode, he breaks down the essential building blocks of a smart Q4 marketing plan, including how to align objectives with deliverables, structure content across channels, and get your team (or solo brain) out of reactive chaos mode. If you've ever scrambled to post about a new award, last-minute campaign, or your CEO’s “brilliant” idea, this one's for you.

You’ll learn how to create a planning system that holds up under pressure, supports long-term strategy, and doesn’t crumble when a client throws a curveball at 4 p.m. on a Friday.

Plus: how to weigh your audiences, stretch your content further, and use AI after you think, not before.

What’s Inside:

• Why dumping ideas into AI is not a strategy
• The 4 elements every smart campaign map should include
• How to budget time, not just dollars
• The real reason your social engagement is tanking
• Why a whiteboard and a Google Sheet still beat most apps

From the Episode: Marketing without a plan isn’t brave. It’s budget sabotage. If you’re still stuck in “we’ll figure it out next month” mode, this is your wake-up call.

Subscribe to The Bulletproof Marketer wherever you listen, and follow Christopher on LinkedIn for more direct-to-the-vein strategy.

Episode Highlights:

• The Summer Slowdown Lie [01:00]
• Goals First, Always [06:00]
• Vehicles and Fuel: Mapping Channels and Messaging [08:00]
• Target Audiences by Design, Not Default [13:00]
• The Monthly Message Matrix [15:00]
• When Curveballs Hit: Planning for the Unplanned [19:00]
• Content Planning vs. Content Dumping [21:00]
• Budget, Bandwidth & Bringing in Help [23:00]
• Execution That Doesn’t Burn You Out [28:00]

🔗 Resource Links

Stay connected and dive deeper:

• Subscribe to The Bulletproof Marketer Newsletter Get weekly insights straight to your inbox — zero fluff, all strategy. https://gosalesandmarketing.com/bulletproof-marketer
• Explore The Go! Agency Discover how we build bold marketing strategies that actually deliver. www.thegoagency.com
• Follow The Bulletproof Marketer on LinkedIn Join the conversation, catch episode drops, and get behind-the-scenes takes. https://www.linkedin.com/company/the-bulletproof-marketer/

Connect with Christopher Tompkins on LinkedIn Thought leadership, unfiltered opinions, and daily digital insights. https://www.linkedin.com/in/chrisgomedia