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The Business Strategist With Adam Strong

The Business Strategist With Adam Strong

Written by: Adam Strong
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 The Business Strategist is the ultimate podcast for entrepreneurs, founders and business owners looking to scale, grow, and exit their businesses successfully. Hosted by Adam Strong, an award-winning strategist with over 30 years of industry experience and three times best selling author. Each episode delivers actionable business advice, practical tools, and insights to help you build a thriving enterprise. Whether you want to master leadership, craft a winning exit strategy, or implement proven scaling techniques, this podcast has you covered. With expert interviews, real-world case studies, and a focus on achieving business freedom, the business strategist is your go-to resource for taking your business to the next level. Tune in every week for new episodes designed to inspire, educate, and empower your entrepreneurial journey. Adam's Contact details LinkedIn: https://www.linkedin.com/in/adamistrong YouTube: https://www.youtube.com/adamstrong Is your business ready to run without you? Take the 2-minute Exit Readiness Assessment — a fast, strategic scorecard for founders who want to scale, sell, or step back without becoming the bottleneck. Get instant insights across leadership, systems, marketing, and more. Click here to take the assessment: https://readytoexit.scoreapp.comThe Business Strategist With Adam Strong Economics Leadership Management Management & Leadership Marketing Marketing & Sales
Episodes
  • How to Build an Uncopyable Business No One Can Compete With

    How to Build an Uncopyable Business No One Can Compete With
    Feb 19 2026
    What if the reason you are not growing has nothing to do with your product and everything to do with the fact you sound like every other business in your space? In this episode, I sit down with my good friend Les Evans, who I have called the marketing disruptor for years. He has spent two decades transforming misfits, mavericks and outsiders into businesses that cannot be duplicated. We unpack why most founders have nothing new to say, why shouting louder is not the solution, and how one small distinction can change how the market experiences you. If you feel like the best kept secret in your industry, this conversation will challenge how you think about differentiation, positioning, and building a true category of one business. Les Evans is a former CEO of a 9 figure investment fund, strategic advisor and author of ‘Uncopyable’. Five Reasons to Listen Discover the shift that stops you competing on better and puts you in a league of your own Hear the uncomfortable truth behind why most founders blend in, even with a great offer Learn the simple distinction that can make your business instantly more memorable Unpack the psychology that makes your audience feel seen without you trying to be controversial Steal the pitch approach that sparks tell me more and turns attention into real demand Enjoy the show? Please subscribe/ follow the show and leave a 1 or 5 star review: https://podcasts.apple.com/gb/podcast/the-business-strategist-with-adam-strong/id1518654325 Chapters 00:00 The Unreplicatable Business Model 02:14 Les Evans: The Marketing Disruptor 02:54 Personal Evolution and Transformation 04:30 The Biggest Mistake Business Owners Make 04:47 The Importance of Originality in Business 07:41 The Challenge of Differentiation 09:56 Creating a Category of One 11:33 The Misconception of Leads Problems 12:42 Understanding Why Customers Choose You 16:38 Positioning vs. Authority in Business 21:13 Critique of the Coaching Industry 25:16 Neuroscience and Pattern Recognition 31:06 The Origin of Uncopyable Methodology 32:19 Transforming Commodities into Unique Offerings 33:40 Defining the Best: A New Perspective 35:31 Creating Your Own Landscape 36:49 Harnessing Constraints for Creativity 38:15 The Fear of Judgment in Business 39:02 Audacity in Entrepreneurship 40:57 Making Boring Businesses Memorable 48:14 Mindset Shifts for Business Growth 53:35 The Challenge of the 29-Second Pitch 56:53 Understanding Human Communication in Networking 58:16 Creating Curiosity and Humor in Introductions 01:01:31 Crafting Unique and Engaging Openers 01:05:00 The Psychology of Decision-Making in Business 01:07:23 The Importance of Playfulness in Professional Settings 01:09:48 Embracing Originality and Authenticity 01:13:50 Final Thoughts and Key Takeaways ABOUT OUR SPONSORS Ready to exit, but worried you'll regret it? Talk to Xentum financial planning to get your exit number. Visit: https://www.xentum.co.uk ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Website: ⁠https://adamstrong.net⁠ YouTube: https://www.youtube.com/adamstrong ABOUT THE GUEST https://www.linkedin.com/in/les-evans-uncopyable/ https://www.facebook.com/LesEvansOfficial https://reallesevans.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 19 mins
  • More Connected, More Lonely: The Leadership Crisis No One's Talking About

    More Connected, More Lonely: The Leadership Crisis No One's Talking About
    Feb 12 2026
    Why are we buried in Slack messages and back-to-back Zooms but feeling lonelier than ever? Dr. Michelle K. Johnston just co-wrote a book with Marshall Goldsmith that exposes the hidden crisis destroying teams—and it starts with you. Dr. Michelle K. Johnston's back with a warning: we're going down a dark path. She just co-wrote The Seismic Shift in You with legendary executive coach Marshall Goldsmith, and they reckon most leaders are sleepwalking into disaster. This isn't about work-life balance or time management. It's about why your best people are quietly quitting, why you're knackered despite smashing targets, and why technology is making us lonelier whilst pretending to connect us. 5 Reasons to Listen The disconnection epidemic - why scrolling hits dopamine but starves you of oxytocin (and why that's making you physically ill) The "what vs who" trap - how achievement addiction leads to premature death, heart disease, and leaders who feel empty at the top The 7 necessary shifts - including the one that makes successful executives defensive because it threatens their entire identity Real cost of disconnection - the executive whose doctor said he'd die young, and why his company's about to lose him to burnout Practical tools for tomorrow - connection walks, calendar audits, and why your Friday afternoon Zoom meetings are killing creativity Enjoy the show? Please subscribe/ follow the show and leave a 1 or 5 star review Chapters 00:00 The Paradox of Connection and Disconnection 02:52 The Seismic Shift in Leadership 05:41 Understanding Loneliness and Its Impact 08:39 Generational Perspectives on Work and Leadership 11:04 The Courage to Connect 13:58 Shifting Beliefs in Leadership 16:52 The Importance of Individual Responsibility 19:55 The Shift from Achievement to Relationships 22:36 Creating a Culture of Connection 25:31 Practical Steps for Connection 28:24 The Cost of Disconnection 31:06 Final Thoughts on Connection and Leadership ABOUT OUR SPONSOR Ready to exit, but worried you'll regret it? Talk to Xentum financial planning to get your exit number. Visit: https://cash-out-with-confidence.scoreapp.com ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Website: ⁠https://adamstrong.net⁠ ABOUT THE GUEST Website: WWW.MICHELLEKJOHNSTON.COM Amazon: https://a.co/d/00XEIBBn LinkedIn: https://www.linkedin.com/in/michelle-johnston-ph-d-0264b5b/ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 mins
  • The Hero Trap: Why You Are The Problem

    The Hero Trap: Why You Are The Problem
    Feb 5 2026
    What if the thing making you feel most needed in your business is actually the thing stopping it from growing? I sit down with Bill Flynn, someone who's survived IPOs, acquisitions and proper business chaos, to unpack the hero trap. If you're the one who fixes everything, closes every deal and makes every decision, this one's for you. It feels productive. It feels like leadership. But it quietly turns you into the bottleneck. We talk about why leaders default back to control mode when pressure hits, why most leadership advice doesn't work in the real world, and what it looks like when your team stops waiting for permission and starts running things without you. Bill is the the Author of the best selling book 'Further, Faster' and is part of the Marshall Goldsmith's 100 coaches community. Five Reasons to Listen Learn how to spot when you've become the answer to everything and what that costs your team Improve decision making so people can move fast without needing you in every conversation Break the firefighting cycle and stop being the centre of every problem and approval Build simple structure that makes your business feel calmer, sharper and easier to scale Get your time back by cutting the work that drains you using a simple love and loathe filter Want to exit your business but unsure where to start? Take the ‘Exit readiness assessment’ and find out the gaps of what you need to do to plan your exit strategy confidently. Click on the link here: ⁠https://readytoexit.scoreapp.com⁠ Chapters 00:00 The Hero Trap: Understanding Leadership Challenges 09:36 The Shift from Controller to Builder 18:42 The Importance of Self-Awareness in Leadership 27:53 Breaking the Cycle of Hero Addiction 33:41 Transitioning into Marketing Leadership 35:04 Creating Structures for Effective Leadership 38:49 The Importance of Meeting Protocols 39:53 Influential Voices in Leadership 42:22 Defining True Leadership 43:03 Coaching Session: Shifting Mindsets 45:39 Crafting a Compelling Vision 49:36 The Art of Storytelling in Vision 55:17 Energy Management for Leaders 59:11 Preview of Upcoming Book ABOUT OUR SPONSORWorried if your exit number is enough to fund your lifestyle after exiting your business? Take the cash out with confidence assessment and identify the gaps in your wealth plan. Go to: https://cash-out-with-confidence.scoreapp.com ABOUT THE HOST LinkedIn: https://www.linkedin.com/in/adamistrong Website: ⁠https://adamstrong.net⁠ ABOUT THE GUEST LinkedIn: https://www.linkedin.com/in/billflynnpublic/ Full CBA assessment for facilitators and leaders - https://catalystgrowthadvisors.com/cba-assessment-download-enter-email-here Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 7 mins
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