Episode 6 - In this episode, Patricia Haywood of Haywood Commercial tackles the critical challenge of payment defaults in construction, a sector where even large companies face the threat of financial instability with profit margins dipping below 2%. She highlights the importance of safeguarding finances through diligent client evaluation, contract review, and the use of escrow accounts to protect funds.
Patricia offers actionable strategies for improving cash flow, such as milestone payments and late payment penalties, to help construction CEOs navigate the industry's financial risks. Her insights are aimed at empowering leaders with the tools for building a financially secure and reputable business in the face of industry challenges.
Takeaways:
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Evaluate client creditworthiness and scrutinize contract terms to mitigate payment risks.
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Utilize escrow accounts and milestone payments to enhance cash flow and financial stability.
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Implement late payment penalties to ensure timely compensation and safeguard profits.
In this episode:
[00:00] Introduction to the high risk of non-payment in construction and the critical need for companies to understand how to mitigate this risk, with insights from Patricia Haywood's expertise.
[00:29] Highlighting the issue of dropping profit margins in construction, where even large companies face profits below 2% despite significant turnovers.
[01:00] Patricia shares alarming statistics on the financial performance of construction companies, demonstrating the commonality of low gross profits relative to high turnovers.
[01:38] The importance of managing payment risk in construction is emphasized, along with practical advice on how to prepare and protect your business from these challenges.
[02:12] Patricia Heywood introduces herself, her background, and the mission of her firm, Haywood Commercial, aimed at helping construction CEOs leverage contracts for better financial outcomes.
[03:00] Key strategies for identifying and managing payment risks, including assessing client creditworthiness, scrutinizing contract terms, and understanding project viability.
[04:29] Detailed advice on mitigating payment risks through clear payment terms, the use of escrow accounts, milestone payments, and implementing late payment penalties.
[06:19] The significance of regular invoicing and disciplined financial management to ensure timely payment and maintain cash flow.
[08:28] Discussion on the importance of reviewing third-party contracts and funding documents to assess the financial health and viability of construction projects.
[10:58] How managing and mitigating payment risks leads to improved cash flow, reduced financial stress, and a stronger business reputation in the construction industry.
[19:34] Closing thoughts on the critical nature of financial management in construction, beyond just project management, to prevent businesses from going into administration.
Resources
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Haywood Commercial UK
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Connect with Patricia on LinkedIn
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Companies House
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How Finance Works: The HBR Guide to Thinking Smart About the Numbers Paperback
Quotes
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"In construction, financial management is important, if not, more important than project management." - Patricia Heywood, Host
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"And if you can play the game in such a way that you pay your subcontractors, you know, you pay your consultants, people aren't out here on social media naming you and shaming you. It's going to help to build your credibility in the market. People will want to work with you." - Patricia Heywood, Host
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"The moment you stop cash flow, that's when you know your business is going to start going through those stages of financial distress." - Patricia Heywood, Host