Compliance isn’t glamorous, but ignoring it can destroy a dealership.

In Part 3 of our throwback series with Randy Felice, Dealer Principal of ANS Motorcycles, we tackle one of the most overlooked topics in the powersports industry: compliance.

From advertising regulations and finance laws to OFAC checks, military lending rules, insurance verification, and sales contract mistakes, Randy explains where dealers get exposed, why “everyone else does it” is not a defense, and how simple processes and checklists can protect your business.

This episode is required listening for dealership owners, GMs, and F&I teams who want to operate professionally, build trust, and sleep better at night.

Subscribe YouTube: https://youtube.com/@dealershipfixit Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Follow the Fixit:LinkedIn: https://www.linkedin.com/company/deal... Twitter: https://twitter.com/DealershipFixit TikTok: https://tiktok.com/@dealershipfixit Facebook: https://facebook.com/dealershipfixit Instagram: https://instagram.com/dealership_fixit Online: https://linktr.ee/dealershipfixitFree Resource: Ultimate Used Inventory Playbookhttps://dealers.motohunt.comConnect with Randy: https://www.linkedin.com/in/randy-felice-71161396/

In this throwback Part 2 with Randy Felice, Dealer Principal of ANS Motorcycles, we get into a topic most dealerships avoid until it is too late: asking for help.

Randy breaks down how he developed real management skill, how business coaching works when you do it right, and how to build internal accountability so you can eventually run without a coach.

We also cover something most dealers do not know: many regulatory organizations have a coaching and training arm that will help you improve operations at no charge, including safety and workers comp support.

This is a dealership improvement episode built for real operators.

Sponsored by MotoHunt
Download the Ultimate Used Inventory Playbook: https://dealers.motohunt.com

Connect with Randy: https://www.linkedin.com/in/randy-felice-71161396/

Connect with Dealership Fixit: https://www.linkedin.com/company/dealershipfixit/Watch on YouTube: https://youtu.be/7xcsO-k2uDg

In this throwback episode of the Dealership Fixit Podcast, we're joined by Randy Felice, Dealer Principal of ANS Motorcycles in Roseville, California.

Randy shares how ANS uses slower seasons to build systems, train teams, and create consistency across sales and service. From service advisor checklists to retail delivery processes, this conversation dives deep into what elite dealerships do differently behind the scenes.

This episode is packed with real world dealership examples you can apply immediately to improve customer experience, reduce mistakes, and build a more scalable operation.

Presented by MotoHunt - Helping dealers buy better, price smarter, and turn inventory faster.
Visit dealers.motohunt.com to learn more.

Connect with Randy: https://www.linkedin.com/in/randy-felice-71161396/

Connect with Jacob: https://www.linkedin.com/in/jacob-b-berry/

Check us out on YouTube: https://youtube.com/@dealershipfixit?si=T8OMaN6RpXoJ8pVV

Like you, I do not have time to sit down and read. Between building a company, travel, staying healthy, and family, quiet reading time is not realistic. But learning still matters.

So this year I went all in on audiobooks. Gym. Sauna. Dog walks. Driving. Early mornings. Late nights. And I learned more than I have in years.

In this solo foundation episode, I break down the books that shaped how I think about sales, marketing, leadership, money, psychology, and running a tighter dealership operation. For each book, I share what it gets right, a takeaway you can actually use, and how to apply it inside a dealership.

Books covered in this episode:

1. 12 Rules for Life by Jordan B Peterson

2. $100M Leads by Alex Hormozi

3. $100M Offers by Alex Hormozi

4. $100M Money Models by Alex Hormozi

5. CEO Excellence by Carolyn Dewar

6. Buy Back Your Time by Dan Martell

7. Trust Me I’m Lying by Ryan Holiday

8. The Laws of Human Nature by Robert Greene

9. Never Split the Difference by Chris Voss

10. Velocity 2.0 by Dale Pollak

11. Magnetic Marketing by Dan Kennedy

12. Extreme Ownership by Jocko Willink

13. Atomic Habits by James Clear

14. Good to Great by Jim Collins

15. How to Win Friends and Influence People by Dale Carnegie

Next up on my 2026 list:

• The Goal by Eliyahu M Goldratt

• The Advantage by Patrick Lencioni

• Competing in the Age of AI by Marco Iansiti and Karim R Lakhani

• They Ask You Answer by Marcus Sheridan

• Turn the Ship Around by L David Marquet

Links:
Sponsor: ⁠dealers.motohunt.com⁠

Connect with Jacob: ⁠https://www.linkedin.com/in/jacob-b-berry/⁠

Check us out on Youtube: ⁠https://youtube.com/@dealershipfixit?si=eOzwfr1XoIzQdp9v

If you want to sell more units, stop chasing random marketing ideas.

Build a system.

In this solo episode, I walk through an evergreen marketing framework for powersports dealers to move major units faster, protect margin, and create more repeat business.

We cover inventory merchandising, first party data, equity mining, paid ads, organic content, community, service driven opportunities, and how AI can increase speed and consistency.

Key topics

• Inventory age buckets and a weekly standup that forces movement

• Giveaways that build your list and create buyers even when they do not win

• Mining your sold list and service ROs for trade opportunities

• Google intent campaigns and Meta inventory catalog ads

• The offer formula that makes promos work year round

• A 7 day challenge to implement the system immediately

Sponsor: dealers.motohunt.com

Connect with Jacob: https://www.linkedin.com/in/jacob-b-berry/

Check us out on Youtube: https://youtube.com/@dealershipfixit?si=eOzwfr1XoIzQdp9v

What if the internet is not the real problem?

In this throwback episode of The Dealership Fixit Podcast, Craig Martin joins the show to share lessons from decades in powersports as a dealership owner, race team manager, track operator, and distributor rep.

Craig explains why charging customers more for internet purchases pushes them away, how flipping service pricing builds loyalty, and why used motorcycles are one of the most underutilized profit centers in dealerships today.

The conversation also covers employee incentives, commission structures in parts departments, improving customer experience at the counter, and why strong brick-and-mortar stores still matter more than ever.

This episode is packed with practical ideas for dealers who want better margins, better staff performance, and better customer retention without chasing every online trend.

Connect with Craig: https://www.linkedin.com/in/craig-martin/

Follow and listen to The Dealership Fixit Podcast
Spotify: https://open.spotify.com/show/32L4getcOmBCYL3fRxDlyH?si=2c816556bab94519
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-dealership-fixit-podcast/id1449367603

Watch full episodes on YouTube
https://www.youtube.com/channel/UC8RWgq6pFKN8dHurvKa858A

Sponsored by MotoHunt dealers.motohunt.com

Jason Gearld joins Brian to talk about building Phoenix Handlebars, why fewer bends and clearer choices sell better at the counter, and how dealers can create a parts department customers want to visit.

Jason also shares practical hiring tips from his work with MotorcycleIndustryJobs and why trade shows still matter for local stores.

What you will learn:

• A simple spec approach that makes bars easier to sell

• How to merchandise new parts without turning into a discount bin

• Customer experience moves that increase repeat visits

• How to write job posts that attract riders and not just resumes

• Why dealers should adopt a product storyteller inside parts

Connect with Jason:
Phoenix Handlebars: https://phoenixhandlebars.com
LinkedIn: https://www.linkedin.com/in/jason-gearld-2451408/
MotorcycleIndustryJobs: https://www.motorcycleindustryjobs.com

Watch on YouTube: https://www.youtube.com/channel/UC8RWgq6pFKN8dHurvKa858A
Sponsor: MotoHunt Dealers https://dealers.motohunt.com

Building the right compensation plan isn’t easy, but it’s one of the most powerful tools a dealership has to shape performance and culture.

In this throwback episode, Steve Dodd joins The Dealership Fixit Podcast to explain how comp plans drive behavior, how to build one that rewards performance without breaking the bank, and how to fix broken pay structures that cause turnover or missed goals.

• How to research and set pay levels for key roles

• The link between pay plans and dealer profitability

• When to include floorplan, F&I, or volume targets in compensation

• Managing change when switching from hourly to commission or flat-rate pay

• How to keep great employees motivated long-term

Connect with Steve Dodd on LinkedIn:
https://www.linkedin.com/in/steve-dodds-ii-6274752b/

Listen and Follow:
Spotify: https://open.spotify.com/show/32L4getcOmBCYL3fRxDlyH?si=2c816556bab94519
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-dealership-fixit-podcast/id1449367603
YouTube: https://www.youtube.com/channel/UC8RWgq6pFKN8dHurvKa858A

Sponsor: MotoHunt Dealers – https://dealers.motohunt.com