• EP48: Sis, Your Business is NOT Your Baby
    Mar 23 2022

    How many times have you heard someone refer to their business as their baby?

    It may seem like a common analogy given the blood, sweat, and tears we may initially put into our businesses, but there comes a time when you need to step back.

    Babies are dependent on you, your business shouldn’t be!

    If you want your business to thrive it’s vital to delegate and allow others to take control of the steering wheel so they can have autonomy over their tasks.

    Failure to do so will result in:

    • Stagnant business growth and development
    • Severely heighted levels of stress which leads to social isolation
    • Loneliness because you are always working and rarely take time to enjoy your loved ones or to recharge your body and mind

    Which can also lead to:

    • Being trapped in a “never-not-working” mentality;
    • Makes you susceptible to higher levels of uncertainty, anxiety, powerlessness, and responsibility for what's truthfully out of our control;
    • You detaching from your own needs, disconnecting from friends and loved ones, and sacrificing other sources of meaning such as relationships, parenting, travel and play for the sake of not wanting anyone else to touch “you baby” of a business.

    How is this working for you and how long do you think you can sustain this?

    Today, I discuss the many reasons why you need to ditch the ‘my business is my baby’ mentality. In order for your business to effectively grow you need to decrease its dependency on you. If you want your business to thrive it’s vital to delegate and allow others to take control of the steering wheel so they can have autonomy over their tasks. If you get separation anxiety every time you relinquish control you could be stunting your business’ growth and put undue stress on yourself and your personal life. When you view your business for what it is, you allow it to grow and develop into its full potential, giving you a sense of satisfaction and achievement instead of separation anxiety.

    What You’ll Learn From this Episode:

    • Reasons why you should ditch the ‘my business is my baby’ mentality
    • That when you view your business for what it is, you allow it to grow and develop into its full potential.
    • Your business is an investment to give you the lifestyle you want.

    Featured on the Show:

    • Struggling to delegate? Or don’t even know where to start? I can help! Send me a DM @drnaieema
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Program.
    • Follow Dr. Naieema on IG @drnaieema
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    15 mins
  • EP47: How Honeybook Helped Me Have a 3-5 Hour Work Day
    Mar 16 2022

    It can be exhausting researching tools for your business. A lot of us get stuck in that very research process and end up never making decisions that move our business forward!

    Are you in a constant state of unrest because you overwhelm because you don’t have systems in place to keep your business systems organized as your client list grows?

    Well Sis, look no further because Honeybook has everything your business needs for you to get things done!

    With Honeybook, you can ditch the:

    • Burnout and Overwhelm.
    • Disorganization and intense stress
    • Missed opportunities to scale due to lack of clear systems, processes, and streamlined client management?

    You would also be able to alleviate:

    • Constantly feeling bad about stepping into your purpose;
    • Your fear of making big changes and strategy moves because you are worried about making mistakes;
    • Stagnant business growth and development due to you not consistently showing up for yourself and your business.

    Ready to learn how Honeybook helps entrepreneurs like you book your ideal client easily and with little to no legwork?

    Today, I will discuss how Honeybook—which is an all-in-one client management software—can help to streamline your business so you can book clients with ease and get paid quicker. This software will help you manage your customers and business from inquiry to invoice. Additionally, as a cloud base software, you can access it on any device–including the Honeybook app on your phone!

    What You’ll Learn From this Episode:

    • Honeybook can help you scale your business
    • How to book your ideal clients using Honeybook with fast and with ease
    • How Honeybook can make your life as a CEO easier and more stress free

    Featured on the Show:

    • Ready to play it big and scale your business? Click My Affliate Link to get a free trial of Honeybook
    • I would love to hear from you! – Send me a dm via IG @drnaieema.
    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Program
    • Follow Dr. Naieema on IG @drnaieema
    Show More Show Less
    14 mins
  • EP46: Quieting Your Inner Critic with Coach Lisha
    Mar 9 2022

    Do you ever feel like you’re your own worst critic?

    You want to give new ideas a go, you want to try something new, but that little voice inside your head keeps stopping you, keeps making you question yourself and your abilities and makes you hesitate.

    It doesn’t matter how smart, attractive, or successful you are - when you lack confidence, you will be falling short of your own potential.

    Tell me if any of these sound familiar to you:

    “You always fail at everything you do.”

    “You could be doing so much more with your life.”

    “If you get rejected, it’s because you’re not good enough.”

    “Other people your age are much more successful than you.”

    “If you’re in a bad spot, you have no one but yourself to blame.”

    Feeling motivated yet?

    Are you tired of letting your inner critic run your life?

    Today, I, Dr. Naieema along with my guests, Coach Lisha, Success Coach for High-Achieving Millennials who want less stress and more success and joy, discuss tips that can help you break free of the endless cycle of criticism, insults, and self-defeating thoughts that keep you feeling stuck in your business and in life.

    What You’ll Learn From this Episode:

    • The impact that your inner critic can have on every aspect of your life;
    • Some tools you can use to help quiet your inner critic
    • That struggling from low self-esteem doesn’t make you weak! With the right support, therapy and coping techniques, you can scale your business to unimaginable heights and change your mind set for the better!

    Featured on the Show:

    • Are you ready to silence your inner critic and boost your own voice instead? I would love to hear from you! Send me a DM @drnaieema
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Program.
    • Follow Dr. Naieema on IG @drnaieema
    • Find Coach Lisha @ Coach Lisha
    Show More Show Less
    22 mins
  • Ep45: Sis, You Need Processes
    Mar 2 2022

    Every small business should be using Standard Operating Procedures!

    SOPs are a highly effective tool for managing your team and reducing stress and overwhelm.

    If your business doesn’t have any SOPs in place, I’m almost certain that you are a CEO silently struggling with intense levels of stress?

    While also dealing with:

    • Insomnia;
    • Social Isolation;
    • Severe self-care neglect due to an inability to focus on your own care and rejuvenation.

    Which can also lead to:

    • Overall poor physical and mental health;
    • Makes you susceptible to higher levels of uncertainty, anxiety, powerlessness, and responsibility for what's truthfully out of our control;
    • You detaching from your own needs, disconnecting from friends and loved ones, and sacrificing other sources of meaning such as relationships, parenting, travel and play because you are always working and worrying.

    How is this working for you and how long do you think you can sustain this?

    Today, I seek to empower women entrepreneurs to implement SOPs in their business operations. This will allow you to get new employees up to speed faster, keep veteran employees accountable, and prevent you from having to spend countless hours having to personally delegate every task. My goal is help you see the many benefits implementing SOPs can have for your business and your mental health!

    What You’ll Learn From this Episode:

    • The tremendous benefits SOPs can have on the health of both you and your business.
    • How creating SOPS can lead to greater compliance and higher performance from your employees.
    • How SOPs can free of time for both you and your employees which leads to less stress and overwhelm.

    Featured on the Show:

    • Are you a CEO struggling to create SOPs for your business? I can help! Send me a DM @drnaieema
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Mastermind.
    • Follow Dr. Naieema on IG @drnaieema
    Show More Show Less
    11 mins
  • EP44: 6 Prong Approach to Your Marketing Strategy with Cassandra Alexis
    Feb 23 2022

    Small business owners wear many hats, especially when they’re just getting started.

    Marketing is your avenue to engage with customers and nurture them.

    There are lots of opportunities to find and market to potential clients—you just need to know where to start!

    What is holding you back from mastering your brand and emerging as a leader?

    Maybe you:

    • Feel uncomfortable in the spotlight;
    • Don’t fit into typical gender stereotypes;
    • Insecurities about physical appearance and overall lack of confidence in your ability to capture the attention of your target audience.

    What it also leads to:

    • Low brand visibility;
    • Stagnant marketing ideas due to lack of ownership and vision;
    • Copycat marketing that doesn’t distinguish your brand from others;
    • A branding and marketing scheme that doesn’t serve your or your clients.

    Are you sick of playing it safe and are ready to step into your purpose?

    Today, I, Dr. Naieema along with my guests, Cassandra Alexis (CEO of Opulent Outcomes), gives you advice on how to master your stories, so that you can show up as the face of your business! If you are ready to stop hiding and start emerging as the leader of your brand and your business—you must tune in! We discuss the importance of a personal brand and using your lived experiences to attract your ideal clients and build a brand that is authentic, and tailor made to you and your target audience!

    What You’ll Learn From this Episode:

    • How to overcome your fears to increase visibility for your business
    • 6 Prong Approach to Improve your Marketing Strategy
    • Branding is organic, it’s ever changing, requires constant updates and work to make it better—be kind to yourself!

    Featured on the Show:

    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Mastermind.
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Follow Dr. Naieema on IG @drnaieema
    • Find Cassandra Alexis at @CassandraAlexis
    Show More Show Less
    26 mins
  • EP43: To Sale is to Serve
    Feb 16 2022

    Did you know that selling isn’t about pitching or bringing others around to our ideas but instead about starting a conversation?

    Sales is about asking the right questions so that you can get to the root of a potential client’s problem and show them how your business is a solution.

    Success in sales doesn’t come down to the ideas you offer, but in the service you provide.

    The challenge isn’t to out-talk your lead by sounding like an oily used car salesman, but how to sniff out customer problems before they arise and offer solutions before they’re needed.

    Are you struggling to generate consistent revenue from leads due to being completely afraid of the sales process?

    Does any of these apply to you:

    • You are afraid to contact a potential lead?
    • Freeze up as soon as you hear a sales objection?
    • Are afraid to raise your prices because you don’t think your client base will be able to afford it?

    If you answered yes to any of the above, did you know that this behavior ultimately leads to:

    • Stagnant growth;
    • To high stress levels, burnout, depression, and overwhelm.
    • You to doubt your purpose and your ability to scale your business;

    If you never learn how to find your groove during the sales process, what would your business look like in 1 year…5 years…would your business still exist?

    Today, I will discuss the mistake we make as women entrepreneurs when we view the sales process as upselling to our clients instead of providing them with a resource that will improve their lives. I will give you the tools you need to understand that you are doing your potential clients a disservice when you let your fear and anxiety around pricing and sales prevent you from serving your clients through your programs.

    What You’ll Learn From this Episode:

    • How to overcome your fear the sales process
    • How to use Dr. Naieema’s advice about overcoming your money blocks to close sales without the fear, anxiety, and overwhelm.
    • How to grow comfortable handling sales objections with ease so that you can grow your business to astronomical heights while serving the community that needs you most!

    Featured on the Show:

    • Don’t forget to tag @drnaieema in your To Sell is to Serve Posts on social media #ToSellis2Serve
    • Want to learn more about my SLAY System for Generating Consistent Leads?
    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Mastermind .
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Follow Dr. Naieema on IG @drnaieema
    Show More Show Less
    8 mins
  • EP42: Think Beyond IP With Erin Austin
    Feb 9 2022

    It’s a myth that protecting intellectual property (IP) only benefits larger businesses and is unsuited to smaller companies.

    A strategic handling of a company's intangible assets can catapult small, local businesses toward greater global recognition.

    In fact, the evidence is that small serviced based businesses that apply for patents, trademarks or designs are more likely to grow quickly and succeed than those that do not!

    Are you a serviced based entrepreneur struggling to scale your business due to lack of knowledge on intellectual property?

    Which results in:

    • Stress and overwhelm;
    • Stagnant Business Growth;
    • Inability to hire needed staff;
    • Lack of Access to Capital and Funding;
    • The potential for intellectual property theft due to you not properly securing you brands, systems, and processes.

    What it also leads to:

    • Increased levels of stress;
    • Potential business failure;
    • Burnout due to constantly having to work to find positive streams of income to funnel into your business.

    This can’t be life Sis!

    Today, I, Dr. Naieema along with my guests, Erin Austin (Consultant and lawyer who uses her 25+ years of practicing law, including roles as COO and general counsel at IP-driven companies, to help founders of expertise-based businesses turn their income generators into scalable, saleable wealth builders), discuss the importance of Intellectual Property creation and acquisition for small businesses. We spill the tea on the benefits of growing license sales and royalty revenue by trademarking your brand, logo, and processes to help you make bank by creating and sustaining a positive cash flow so that you scale your business and continue to build generational wealth.

    What You’ll Learn From this Episode:

    • The value service-based businesses gain from protecting their IP assets
    • How a strategic handling of your company’s intangible assets can catapult it toward greater global recognition.
    • Steps you must take to build you business’ IP, maintain positive streams of income, and how to use them to help scale your business with ease.

    Featured on the Show:

    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Mastermind.
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Follow Dr. Naieema on IG @drnaieema
    • Find Erin Austin at linkedin.com/in/erinaustin/
    Show More Show Less
    27 mins
  • EP41: How To Create Quantum Cash Leaps Through a Sales Plateau With Daisy Lopez
    Feb 2 2022

    Your business growth stalled.

    You’ve suddenly reached a growth plateau in your business.

    You’ve noticed little changes in your cash flow, sales and revenue, customer acquisition, employee hiring and on-boarding.

    You are frustrated!

    You haven’t implemented any operational changes, yet you’re not reaching the level of revenue consistency you’ve experienced for years.

    Right now, growth is flat, and you’re frustrated.

    Own it.

    What should you do to reignite growth?

    Today, I, Dr. Naieema and my co-host, Daisy Lopez—the Liberated Latina-- discuss the challenges of being Women of Color entrepreneurs trying to scale our businesses while dealing with patriarchy, sexism, and racism. We shed light on the struggles of business growth plateau brings challenges, and how you can turn them into opportunities to take your business to the next level of growth. We discuss the potential causes of stalled business growth and give solutions for breaking through those challenges.

    What You’ll Learn From this Episode:

    • How to overcome stalled sales/plateaus
    • Tips for recognizing the potential causes of stalled business growth
    • How you can move past your frustration, take action. And reach your financial goals

    Featured on the Show:

    • Ready to get unstuck from $5k-15k months and earn $30k+ months in 90 days; Apply to work with us in The Determined FemPreneuer Mastermind .
    • I would love to hear how listening to the podcast has helped you! Please write a review.
    • Follow Dr. Naieema on IG @drnaieema
    • Daisy Lopez - @TheLiberatedLatina
    Show More Show Less
    39 mins