Emily Oster is the economist who changed how millions of parents make decisions. In this favorite conversation from the archives, the Brown University professor, founder of ParentData and bestselling author of Expecting Better, Cribsheet and The Family Firm shows you how to use data, not guilt, to figure out how much to work, how to split the load at home, and when to stop worrying. Plus she answers rapid-fire questions on sleep training, screen time and more. (Spoiler: the answer to most parenting worries is “it doesn’t matter as much as you think.”)

You’ll learn:

• Why work and kids both make you happy, but don’t add up to double the happiness
• How to design your ideal “Tuesday” to figure out what you really want
• The “one extra hour” test for knowing where your time should go
• Why you should decide who stays home with a sick kid before it happens
• Why balance happens over a month, not every day, and her secret to saying no
• Her data-backed rapid-fire answers on sleep training, screen time and kids’ phones

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ParentData

Emily Oster’s Instagram

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What if the clients you want are already searching for you, and just can't find you? Neil Patel, co-founder of the global agency NP Digital, New York Times bestselling author and one of Forbes' top 10 marketers, shares his no-fluff playbook for getting discovered online. He explains why consistency beats talent, how to turn one idea into a week of content, and why he still answers comments himself. Plus the surprising data on human vs. AI content, and why a micro-influencer with 3,000 followers can beat a celebrity. And stick around for the very awkward moment before we even hit record!

You'll learn:

• Neil's simple formula for building a personal brand, even as a team of one
• Whether SEO or social media gets you results faster (the answer might surprise you)
• The free tool to start improving your SEO today
• Why human-written content beats AI, and by how much
• How to choose the right influencers and actually get a return
• What always gets a "no," and how he makes time for his family

Want to feel confident on camera? Grab my free On-Camera Confidence Guide here, or DM me @kimrittberg the word "CONFIDENCE."

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LINKS:

• Follow Kim on Instagram & subscribe to Kim's YouTube Channel
• Neil Patel's Website
• Free SEO Analyzer
• Follow Neil on Instagram

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Melissa Urban never wanted to be an entrepreneur. She was happily managing a team at an insurance company when a 30-day experiment she shared on her blog took off, and became the Whole30. In this favorite conversation from the archives, the Whole30 co-founder, CEO and New York Times bestselling author of The Book of Boundaries shares how she grew a national phenomenon with no paid ads for a decade, why she rejects hustle culture, and the word-for-word scripts she uses to protect her time. (We're taking the boundaries advice… we're still deciding on her cold showers.)

You'll learn:

• How Melissa grew Whole30 by giving value away for free
• Why you don't have to "do it all," and how she splits the load at home
• Her real workday schedule, with no nights and no weekends
• Exact scripts for saying no to coffee requests, committees and drop-in visitors
• Why you should never say yes on the spot, and what to say instead
• Her top tips for entrepreneurs, starting with "pay yourself first"

Want to get confident on camera? Grab my free On-Camera Confidence Guide here

Or DM me @kimrittberg the word “CONFIDENCE”

**Don’t forget to ‘follow’ and leave a rating & review!**

Connect on Social:

Instagram

LinkedIn

YouTube

GUEST LINKS:

The Book of Boundaries: Set the Limits That Will Set You Free

Melissa Urban’s Instagram

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.