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The Fullout Cheer Podcast

The Fullout Cheer Podcast

Written by: Next Generation Gym Owners
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About this listen

The Fullout Cheer Podcast with Danielle Johnston is the ultimate resource for cheerleading gym owners, all star cheer coaches, and industry professionals who want to grow their gyms, lead successful teams, and thrive in the competitive cheer industry. Hosted by Danielle Johnston — now in her 14th season as a cheer gym owner, co-owner of Next Generation Gym Owners, and author of the must-read “The Cheer Gym Owners’ Handbook” — this podcast delivers proven strategies and real-world insights from someone who’s built a thriving cheer program from the ground up.

In every episode, Danielle shares cheer gym business tips, marketing strategies for cheerleading gyms, leadership advice for working with teenage athletes, and behind-the-scenes looks at what it really takes to run a profitable, well-respected cheer program. From managing staff and parents to improving athlete retention and preparing winning routines, she covers every aspect of cheer gym ownership and coaching with honesty and expertise.

Whether you’re launching your first cheer program or looking to take your established gym to the next level, the Fullout Cheer Podcast gives you the tools, ideas, and inspiration you need to succeed. Subscribe now and start running your gym with confidence, clarity, and full-out passion.

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Episodes
  • Stop Blaming Athletes. Start Educating Parents.
    Jan 29 2026

    Uncommitted athletes are one of the most common frustrations in all-star cheer. Missed practices. Inconsistent effort. Big potential with uneven results. But what if the issue isn’t the athlete at all? In this episode, we break down why commitment starts long before an athlete steps on the mat and how parent education plays a critical role in developing driven, resilient, and accountable athletes. We talk about what happens when parents understand the process, support the standards, and reinforce expectations at home and why that alignment changes everything. If you’re tired of chasing effort, managing excuses, or wondering why talented athletes aren’t progressing, this conversation reframes the problem and offers a practical, proven solution. Because fixing “uncommitted athletes” doesn’t start with the kids. It starts with educating the adults.

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    44 mins
  • 5 Things Gym Owners Are (Already) Getting Wrong in 2026
    Jan 22 2026

    If you’re running a gym in 2026 the same way you did a few years ago, this episode is probably going to make you uncomfortable...And we know it. In this episode, I break down five mistakes I’m already seeing gym owners make that quietly cap growth, drain profit, and create burnout at the top. These aren’t beginner errors. They’re decisions smart, experienced owners make because they feel normal, responsible, or “good enough.” We talk about why some strategies that look scrappy or safe are actually holding your business hostage, how certain “practical” choices slowly erode margins, culture, and capacity, and why adding more without fixing the foundation almost always backfires. If you’re aiming for a healthier business, more profit, and a gym that doesn’t depend on you holding it together with duct tape and adrenaline, this episode will give you a much-needed gut check. Listen before these mistakes become expensive habits you have to unwind later.

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    33 mins
  • Culture v. Morale: Why "Happy" Doesn't Always Mean "Healthy"
    Jan 15 2026

    Culture doesn’t disappear overnight. It erodes quietly. One skipped conversation. One tolerated behavior. One season where standards slowly soften and no one calls it out. In this episode of the Fullout Cheer Podcast, Danielle breaks down how culture is actually built over time, how it’s lost more quickly, and why so many gym owners confuse culture with morale. We talk about why good vibes don’t equal strong culture, how short-term morale spikes can mask long-term problems, and what leaders must consistently protect if they want a gym that lasts. This episode is a reality check for owners and coaches who want real buy-in, accountability, and longevity, not just a temporarily happy room.

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    37 mins
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