What's the secret to sustained fulfillment and continued success?

If you're only chasing the external signs of success - money, fame, etc. - you are aiming for one defining point. Once you reach that superficial milestone you'll realize that something is still missing, you feel empty and you'll immediately be looking for what's next.

The secret is to stop chasing validation and instead have conviction in your values and do something impactful for yourself, your family and your community.

It's very common for small business owners to abruptly react to problems they face by changing up their tactics, firing their staff, and making chaotic decisions. They may see some improvement when doing so, but they ultimately find themselves in the exact same spot.

So, how do you change it?

You implement a framework so you can think through problems and implement solutions in a very systematic way.

When we put ourselves in situations to be challenged or situations that require us to change our perspectives, the result is always growth. This shift in our knowledge and our way of thinking makes us operate at a higher level and in turn, we require those around us to operate at a higher standard.

Challenge your perspective. Raise your standards.

In order to produce something outstanding and leave your mark on the world, you have to communicate your vision and have to cultivate a culture that is centered on pursuing that vision.

Most people think marketing is something outside their business, something that someone else specializes in, and something that would take magic to master.

The truth is that marketing is simple - it's your ability to take people from your marketplace who have a problem and get them a result. That's it!

In this episode, Rory talks about how you can simplify and systemize your marketing strategy.

There are two types of small business owners - those who overthink and those who don't think long enough.

No matter which you are, it is going to be a breaking point in your business.

The solution?

OODA Loops - Observe, Orient, Decide, Act - which are very systematic and predictable frameworks by which you and your team can make decisions.

Many of our society's greatest leaders and entrepreneurs are successful because of their insecurities.

It's insecurity that leads motivated people to out-prepare, out-think, and obsess over getting better. How are your insecurities driving you to grow in business and in life?

As you and your business continue to grow, that means so does the noise and the chaos. It then becomes your duty as the leader to bring order to that chaos, help your team prioritize and develop the systems needed within your business to reliably predict outcomes.

Join Rory as he dives into exactly how to bring order to the chaos we face at every stage of business.