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The Open Shelf

The Open Shelf

Written by: Mehdi Mokhtari Willem Myburgh
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Welcome to The Open Shelf, where we dive into books that shape our minds and lives. From timeless classics to contemporary must-reads, we share our takeaways, reflections, and a bit of banter along the way. Tune in, get inspired, and maybe even open a new chapter in your own reading journey.Mehdi Mokhtari, Willem Myburgh Art
Episodes
  • #8 Principles: Adaptability - Culture, Change and Code
    Sep 10 2025

    🎙️ #8 Principles: Adaptability - Culture, Change and Code


    In this principles episode of The Open Shelf, Willem and Mehdi tackle how to build systems that get stronger under stress while maintaining clear direction. They share stories from three books they've actually read and used in their careers.


    In Episode 8, we explore how organisations can thrive in uncertainty through:


    The Lean Startup: Build-measure-learn cycles and validated learning to avoid the "build trap"

    Radical Product Thinking: Preventing "Pivotitis" through clear vision and strategic direction

    The Mythical Man Month: Why adding people to late projects makes them slower, not faster


    Chapters:
    🔹 00:00 Intro
    🔹 03:13 Book: The Lean Startup
    🔹 25:46 Book: Radical Product Thinking
    🔹 38:00 Book: The Mythical Man Month
    🔹 46:45 Outro


    Goodreads Links:
    📖 The Lean Startup by Eric Ries

    • https://www.goodreads.com/book/show/10127019-the-lean-startup


    📖 Radical Product Thinking by Radhika Dutt

    • https://www.goodreads.com/book/show/56705493-radical-product-thinking


    📖 The Mythical Man-Month by Frederick P. Brooks Jr.

    • https://www.goodreads.com/book/show/13629.The_Mythical_Man_Month



    #TheOpenShelf #Adaptability #LeanStartup #RadicalProductThinking #MythicalManMonth #Innovation #SystemsThinking #ProductManagement

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    48 mins
  • #7 Principles: Human Centered Priorities - Invest in People
    Jul 9 2025

    🎙️ #7 Principles: Human Centered Priorities - Invest in People

    In this episode of The Open Shelf, we explore the principle that should guide every leader: "Take care of the people, the products, and the profits, in that order." Through three transformative books, we discover why people-first leadership isn't just good ethics, it's strategic business.

    In this deep dive, we explore how to build competitive advantage through human capital investment:

    Tony Hsieh's "Delivering Happiness" - the culture-first approach that built Zappos into a $1.2 billion company (acquired by Amazon)
    John Kay's "The Corporation in the Twenty-First Century" - why your team's expertise IS your competitive advantage in the digital era
    Simon Sinek's "Leaders Eat Last" - the neurochemical science behind why some teams pull together and others don't
    Practical strategies for making the business case for training budgets to leadership
    ✅ How employee happiness directly impacts productivity and organisational success


    Chapters:
    🔹 00:00 - Intro
    🔹 01:37 - Delivering Happiness
    🔹 07:58 - The Corporation of the 21st Century
    🔹 13:31 - Leaders Eat Last
    🔹 22:17 - Discussion
    🔹 33:47 - Outro


    Goodreads Links:
    📖 Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh

    • https://www.goodreads.com/book/show/6828896-delivering-happiness


    📖 The Corporation in the Twenty-First Century: Why (Almost) Everything We Are Told About Business Is Wrong by John Kay

    • https://www.goodreads.com/book/show/203173539-the-corporation-in-the-21st-century


    📖 Leaders Eat Last: Why Some Teams Pull Together and Others Don't by Simon Sinek

    • https://www.goodreads.com/book/show/16144853-leaders-eat-last


    #TheOpenShelf #TonyHsieh #JohnKay #SimonSinek #Leadership #HumanCapital #Culture #Management

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    35 mins
  • #6 Measure What Matters: Chapter #3 - Tracking & Stretching
    Jun 25 2025

    🎙️ #6 Measure What Matters: Chapter #3 - Tracking and Stretching


    In this final episode of The Open Shelf's exploration of John Doerr's Measure What Matters, we dive deep into how tracking and stretching create organisational superpowers.


    In Chapter 3, we explore with Pedram Rahmati how tracking and stretching transform organisations:


    ✅ Why stretch goals unlock hidden potential: Real story of interns achieving the "impossible"

    ✅ How tracking creates alignment without micromanagement: Different perspectives reveal opportunities

    ✅ The power of data-driven learning: "In God we trust. All others must bring data" - W. Edwards Deming

    ✅ Bill Campbell's trillion-dollar coaching wisdom: OKRs as organisational nervous system

    ✅ Reframing failure as learning: Why red metrics indicate opportunities, not just problems


    Chapters:

    🔹 00:00 - Introduction to OKR Tracking and Stretching

    🔹 00:48 - The Importance of Tracking in Data-Driven Organisations

    🔹 03:36 - Aligning Team Goals and Individual Aspirations

    🔹 06:05 - Learning from Measurement and Reflection

    🔹 08:43 - The Role of Stretch Goals in Achieving Ambitious Objectives

    🔹 11:52 - Red Metrics: Opportunities for Growth

    🔹 15:25 - The Power of Big Hairy Audacious Goals

    🔹 17:33 - Challenging Beliefs and Embracing Stretching

    🔹 20:42 - CFR: The Sibling of OKR

    🔹 21:52 - Bill Campbell: The Trillion Dollar Coach

    🔹 24:20 - Closing Thoughts and Reflections


    Goodreads Links:

    📖 Measure What Matters by John Doerr

    • https://www.goodreads.com/book/show/37702964-measure-what-matters


    📖 Trillion Dollar Coach by Eric Schmidt, Jonathan Rosenberg, and Alan Eagle

    • https://www.goodreads.com/book/show/42118073


    📖 Good to Great by Jim Collins

    • https://www.goodreads.com/book/show/76865


    📖 Built to Last: Successful Habits of Visionary Companies by Jim Collins, and Jerry I. Porras

    • https://www.goodreads.com/book/show/4122


    #TheOpenShelf #JohnDoerr #MeasureWhatMatters #OKRs #Tracking #StretchGoals #DataDriven #BillCampbell

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    27 mins
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