Brian sits down with Marina, CEO of urSwim, to discuss the critical importance of water safety and swim education, especially in recognition of National Water Safety Month. Marina shares how urSwim is scaling its mission to teach over one million people to swim through innovative partnerships with residential and commercial pools, focusing on delivering high-quality aquatic staffing rather than owning facilities. The conversation highlights the industry's responsibility to prioritize safety from the earliest stages of pool ownership, the growing demand for services like at-home lessons and lifeguards, and the life-changing impact of teaching both children and adults essential water competency skills.

Brian Van Bower sits down with Dragan Kostadinovic, Master CBP and owner of Beltway Pools, and Robert Moore, Master CBP and Vice President of Beltway Pools, to discuss their journey in the pool industry and how education has shaped their company's success. Serving Northern Virginia, Washington, D.C., and Maryland, the Beltway Pools team shares how GENESIS training and the Master CBP designation improved their approach to construction, planning, and customer relationships. The conversation highlights the value of continuous education, strong systems, and attention to detail on job sites, emphasizing how professionalism and ongoing learning help raise standards across the pool and spa industry.

Brian Van Bower speaks with Andy Kaner, MLA, Master CBP, about the challenges of recruiting and training talent in the aquatic design field. They discuss the importance of technical skills like AutoCAD, the growing role of tools such as Revit, and the steep learning curve for designers entering the specialized world of pool engineering, hydraulics, and construction details. The conversation also explores strategies for attracting new talent and highlights how GENESIS® education and certification can help develop the next generation of aquatic design professionals.