Have you heard this?

"These leads suck! They are all WACKOS!"

If I were to visit your business today or even look at your CRM, would I be able to find a grade for how your Acquisitions Closers managed a call?

I share a snapshot of mine in today's blog post. If not, listen to this...

She threw the door on her way out... stomping through the hallway never to be seen again.

I had to fire her because she did not follow these 8 principles but at the end of the day it was my fault for not having them in place at that time in the business.

It is always our fault as real estate investors and business owners.

We can only improve what we track and we can only track if we are able to measure so we can course correct, this also includes real estate wholesale acquisitions sales.

Let's call her "Sam"...

Sam was a rockstar vacation package sales person transitioning into real estate.

We had a simple script to follow but she would wing it and get contracts some months but had some really bad 2-3 month slumps...

At the end of the day this reflected in her revenue numbers.

Sam had the potential but was just inconsistent because at the time our office did not have a feedback loop on offers rejected.

Ultimately it is my fault for not having this in place and knowing what I know now, I am sure we could have provided her the structure needed to produce more consistent results.

As we discussed her sales numbers and two months without any contracts, she angrily blamed the leads, so we decided to part ways.

"These leads suck! They are all WACKOS!"

Let's not let that happen to you.

In order for us to run an effective marketing and sales team we have to run it by the numbers, so this begs the question: do you know what your Acquisitions Closer Rejected Offer Scoring is for the last conversation?

The max Score is 8.

Apply these key principles in your sales process and take control back.

Jimmy is relocating and his house does not have enough equity for him to sell traditionally or for cash.

He does not have the cash to sell, pay agent fees and fix up minor cosmetic maintenance items.

He is more than motivated, he is in need of help.

As we preach in our acquisitions system the initial cash offer is at a wholesale low price, typically between 50% to 70% - Repairs, and it was too low so he declined and did not want to negotiate with other options.

He simply shut down.

He stopped answering texts, calls and emails.

Has this happened to you? Keep reading...

Jimmy decided to move on to the next investor in the list, from anther state, offered him exactly what he "wanted".

I say "wanted" because it was the price desired but it was simply just bait to drag him along... fast forward 9 months he now needs to move and still has the house.

The market has shifted and we can only offer him a Subject To purchase.

If you are not familiar in a "Subject To" existing mortgage purchase, the mortgage stays in Jimmy's name but the title of the property is transferred.

I know the real estate investing world is full of exaggerated claims, I have purchased almost every single program out there...

You may hear claims such as "buy a house with nothing down!", but does it happen really?

Does it even happen frequently to sustain a business?

The answer is simple: Yes.

It will and it can, but only by being in front of the seller at the right time under the correct circumstances.

6 Minute Blog Read: https://wififlips.com/blog/b/600-for-280k-would-you-trade