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The SDM Show

The SDM Show

Written by: Rob Cairns
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The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.Rob Cairns Economics Marketing Marketing & Sales
Episodes
  • Episode 633 How to Increase Revenue Without The Hustle With Stacey Hylen
    Mar 6 2026

    In this episode, Stacey Hylen shares her strategies for helping entrepreneurs scale their businesses and "add a zero" to their revenue without the typical burnout-inducing hustle. Drawing from her experience working with Tony Robbins and Chet Holmes, Stacey explains how to identify "hidden profits" already existing within a business and how to use strategic positioning to move from a "commodity" to a "couture" service provider.

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    40 mins
  • Episode 632 Why You Need a Website With Ryan Waterbury
    Mar 4 2026

    In an era dominated by AI and social media "walled gardens," Rob and Ryan discuss the dangerous trend of businesses relying solely on social platforms. They break down why owning your digital real estate—specifically a self-hosted website and an email list—is the only way to future-proof a business against platform instability, censorship, and "AI slop."

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    26 mins
  • Episode 631 How to Scale a Business Without Burnout with Chris Kile
    Mar 2 2026

    This podcast episode features an interview between Rob Cairns and Chris Kile regarding strategies for scaling a business while avoiding burnout. Kile shares his personal journey from a struggling entrepreneur to the founder of EO Staff, a company that connects business owners with virtual assistants in the Philippines. The discussion emphasizes that owners are often the primary bottleneck in their own companies and must learn to delegate repetitive tasks to regain their time. Kile explains how hiring offshore talent provides a cost-effective solution for handling administrative duties, lead follow-up, and executive support. The conversation also highlights the importance of personal branding, effective calendar management, and the role of AI as a productivity tool rather than a replacement for human connection. Ultimately, the sources advocate for a "work to live" philosophy by building sustainable systems and professional teams.

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    43 mins
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