The Sports Content Gameplan cover art

The Sports Content Gameplan

The Sports Content Gameplan

Written by: Isac Solinaw
Listen for free

About this listen

Tactics, tools, and stories from the sideline. Putting the creators in front of the mic.Isac Solinaw
Episodes
  • #8: Fredrik Andersson & Leveraging Engaging Content to Elevate Your Brand
    Jan 16 2026

    (In Swedish) In this episode of The Sports Content Gameplan, Isac sits down with Fredrik Andersson to dive deep into the world of sports content creation. Fredrik shares his journey, experiences in filming different sports, and his passion for creating cinematic and immersive content.

    We discuss the challenges and rewards of capturing the essence of bandy, the nuances of working in high-stakes environments like hockey, and the importance of authentic storytelling in sports. He also reflects on the impact of audience engagement and shares tips for smaller sports organizations to enhance their visibility through quality content creation.

    Whether you're a sports enthusiast or an aspiring content creator, Fredrik's insights on sports communication and content strategy are not to be missed.


    Content discussed in this episode:

    This is Bandy: https://www.instagram.com/p/DLpWCsWNpsZ/

    Edsbyn's Red Farmers: https://www.instagram.com/reel/DHV-wK5o36R/

    Women's Bandy: https://www.instagram.com/reel/DKL-dvIiFfm/

    Tre Kronor in Avicii Arena: https://www.instagram.com/reel/DL4ue0QtvZb/


    00:00 Welcome and Introduction

    00:45 Discussing Favorite Social Media and Content

    02:02 Inspirations and Memorable Messages

    05:07 The Essence of Sports Communication

    08:14 Challenges and Experiences in Sports Filming

    11:08 Creating Impactful Sports Content

    13:38 Highlighting Bandy and Lesser-Known Sports

    23:41 Technical Aspects and Filming Challenges

    48:24 Future Projects and Aspirations

    50:26 Conclusion and Final Thoughts

    Show More Show Less
    54 mins
  • Gameplan Breakdown #1: How To Start Your Career In Sports Content
    Jan 9 2026

    Welcome to the first episode of the Gameplan Breakdown! In these solo episodes, I share my journey and insights from 17 years in the sports content industry.

    In the first segment, we talk about how to get started. Starting from my beginnings as a web editor for a small basketball club in Sweden, to working at the national and international levels, I provide practical tips and strategies for young creators. Learn how to pick your lane, contact local clubs, build your portfolio, understand analytics, and the importance of continuous improvement.

    Whether you're interested in videography, photography, social media coordination, or writing, this episode offers valuable guidance to help you navigate and succeed in the sports content industry.


    00:00 Introduction to Game Plan Breakdown

    01:05 My Journey into Sports Content Creation

    05:02 Finding Your Path in Sports Content

    08:03 Building Experience and Portfolio

    12:47 Leveraging Analytics and Social Media

    17:14 Final Tips and Summary

    Show More Show Less
    19 mins
  • #7: Elias Desport & The Potential of Empowering Athlete-led Storytelling
    Jan 2 2026

    (In Swedish) In this episode of The Sports Content Gameplan, Elias Desport, professional basketball player and host of the podcast Between the Lines, discusses his journey into podcasting during the COVID-19 pandemic as a way to provide a platform for athletes to tell their stories.

    Elias delves into his favorite social media content, the inspiration behind his podcast, the importance of athletes controlling their narrative, and his thoughts on the current media landscape in sports. He highlights the value of authentic, raw storytelling and shares insights from some of his memorable podcast episodes.

    Additionally, Elias offers advice for new podcasters on creating a comfortable interview environment and reflects on the impact his podcasting experience has had on his perspective as an athlete.


    00:00 Introduction and Guest Background

    00:25 Social Media Preferences and Inspirations

    03:12 Podcasting Journey and Challenges

    06:29 Creating a Player-Led Platform

    10:57 Insights from Podcasting

    14:21 The Future of Sports Content

    23:44 Favorite Podcast Episodes and Guests

    28:16 Tips for Aspiring Podcasters

    40:13 Reflections and Final Thoughts

    Show More Show Less
    45 mins
No reviews yet