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The Founder Gap

The Founder Gap

Written by: Alan Armstrong
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The Founder Gap is a podcast about the brutal reality of building a company. No pats on the back or sugarcoating.

I talk to founders, operators, and investors who have actually gone the distance from idea to profitable company.

No frameworks, no ecosystem buzzwords, no generic startup advice. Just real stories of what it actually takes. How did you get your first customers? What nearly killed the company? What mistake cost the most money? What would you do differently today?

My guests have the scars to back it up. They have built products, won customers, raised capital, scaled teams, failed, recovered, and sold companies.

If their title disappeared, I would still want to hear their story.

Copyright 2021 All rights reserved. Economics Leadership Management & Leadership
Episodes
  • 28: Building a successful German food startup during COVID with Mathyas Lopez Redetzki

    28: Building a successful German food startup during COVID with Mathyas Lopez Redetzki
    Jun 13 2022

    Mathyas is the founder of El Origen a German food startup bringing healthy snacks from Latin America to Europe!

    They produce and distribute tasty organic plantain and manioc chips which are currently available in over 6000 stores in Germany.

    Unfortunately, this episode got interrupted by connection issues and I lost the first 20 minutes. But this second half of the podcast is still packed full of value.

    Mathyas discusses what it's like to start a company in Germany, the importance of processes to help you manage your company, and the role that short-form content can play in your company and personal brand.

    Enjoy and share if you care!

    Connect with Mathyas:

    https://www.linkedin.com/in/mathyas-lopez-redetzki-90b42415/

    Check out his TikTok & Instagram pages too

    https://www.tiktok.com/@startuptogo?lang=de-DE

    https://www.instagram.com/mathyaslr/

    Check out El Origen

    https://www.elorigenfood.de/

    Show More Show Less
    26 mins
  • 27: Three simple steps to start your own company with Alan

    27: Three simple steps to start your own company with Alan
    Jun 5 2022

    This week's podcast is a clip from an event I hosted together with Forge Accelerator in 2021.

    Most first-time entrepreneurs get overwhelmed in the beginning and struggle to know what their next steps should be.

    In this podcast, I go through 3 simple steps that you can use from TODAY to start building your own business. Each of the steps includes a free tool that you can use to guide you on your way.

    Enjoy and make sure to subscribe to our newsletter so you never miss our upcoming podcast episodes!

    Sign up for the newsletter below! https://thestrongstartup.com/
    Show More Show Less
    14 mins
  • 26: The most overlooked step in building a business with Adam Forbes

    26: The most overlooked step in building a business with Adam Forbes
    May 30 2022

    If you're struggling with how to start building a start then look no further than this podcast!

    Developing deep relationships with your future customers as early as possible is absolutely critical for business success.

    And Adam Forbes is an expert in this area helping startups to accelerate their path to product market fit, spend efficiently on marketing and find and nurture real customers.

    In this podcast, Adam and I discuss why hard customer facts in the form of data is a solid foundation for building a business, the type of data you should look for, and the very first few steps you can take this week to start building relationships with your customers.

    Connect with Adam below

    https://www.linkedin.com/in/adamkforbes/

    Grab a free trial of Adam's customer discovery tool "Familiarize"

    https://www.gofamiliarize.com/

    Share if you care!
    Show More Show Less
    1 hr
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