In this episode of the Tide and Bloom podcast, Liz explores how women can grow their businesses by aligning with natural rhythms and integrating emotional intelligence, intuition, and sustainable marketing strategies. We emphasize the importance of a positive relationship with work, which impacts emotions, productivity, and overall life satisfaction. Let's draw inspiration from biblical principles, examining God's original design for work in Genesis and discuss how creativity, self-expression, and productivity were meant to be effortless and fulfilling. You can find purpose and integrity in your work, learn to validate yourself, and use your unique gifts to positively impact the world!

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Liz at Tide & Bloom Marketing Agency tells you how women founders can improve marketing ROI by reducing friction, aligning with strengths, and leaning into opportunities that invite success.

Today's episode discusses the importance of having a strategy rather than relying solely on disconnected tactics for business growth. Many small businesses fall into the trap of being tactic-heavy and strategy-light, leading to burnout and scattered energy. How can women leading small businesses go about redefining strategy as a decision-making system that aligns with their nervous system, lifestyle, and goals. There are three key anchors for creating an effective strategy: a clear definition of success, a strategic priority window, and a filtering question to determine if actions are strategic or merely busywork. Tune in to learn how to build a business with intention and protect your mental equity.