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In this episode of The VetPractice Playbook, the crew breaks down the psychology of price versus value and explain why cost objections are really requests for clarity, trust, and guidance. You’ll learn a practical, value-first framework for handling price pushback in the exam room, plus real-world scripts your team can use immediately to reframe the conversation, align care with client goals, and maintain confidence without discounting medicine.

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Timestamps
00:00 Intro
02:56 An Interesting Way To Think About Expense
05:48 Being Everything to Everybody
07:17 The Psychology of Value vs. Price
08:20 Human-Health Care Models in Vet Med
12:36 Subpar Care At Low Cost
14:00 How to Respond to Clients
17:54 The Four Step Process
24:56 Go-To Responses
31:24 Not Assuming Client’s Ability to Spend
33:46 Outro

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In this episode of The VetPractice Playbook, the crew breaks down why overcontrol is one of the most common, and costly, leadership traps in veterinary medicine. What made you successful early on as a leader may now be the very thing limiting your growth, your team’s development, and your clinic’s long-term impact.

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Timestamps
00:00 Intro
04:29 The Cost of Not Delegating
06:20 Examples When Leaders Don’t Let Go
08:03 Becoming the CEO of an Organization
10:01 Setting Guardrails
13:10 Handling Mistakes
16:37 Misconceptions About Delegating
25:35 Consequences of Not Delegating
30:10 Letting Go of the Financial Side
33:27 Roundtable Replay
39:45 Overview
40:46 Outro

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In this episode of The VetPractice Playbook, the crew dives into EBITDA; what it is, why it's important for every clinic, how to hire employees with EBITDA in mind, simple ways to save LOTS of money, and so much more.

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Timestamps
00:00 Intro
01:10 What is EBITDA?
05:02 What Happens If The EBITDA Is Low?
08:33 The Circular Argument
10:14 EBITDA Isn’t Easy To Fix
12:09 Importance of Communication
12:53 Poor EBITDA Examples
17:53 Hiring Employees with EBITDA In Mind
21:10 Efficiency Leads to Productivity
23:48 Simple Ways to Save Big
25:40 Playbook Replay
31:28 Closing Points
31:58 Outro

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In this episode of The VetPractice Playbook, the crew breaks down one of the most important skillsets a veterinary professional can learn: leading up. Do you often think to yourself, "I know the issue in my clinic but my leadership team won't fix it."? This episode is for you!

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Timestamps
00:00 Intro
03:06 The Circle Community
04:11 VPB Skillsets
12:33 What Does Leading Up Mean?
14:49 Leading by Example
18:56 Failing to Lead Up
20:24 Richie's Story
21:13 Why Don't Some People Lead Up?
27:29 Controlling the Controllables
33:38 A Framework to Leading Up
43:40 Roundtable Replay
49:26 Outro

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In this episode of The VetPractice Playbook, the crew breaks down how to turn clinic weaknesses into SMART goals that actually work, what SMART goals really look like in a clinic setting, how to break goals into quarterly milestones, and so much more!

If you’re a practice owner, manager, or veterinary leader trying to reduce chaos and create real progress, this episode is for you.

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Timestamps
00:00 – Intro
03:20 – The Circle Community
06:21 – Turning your weaknesses into goals
07:43 – What do SMART goals look like in a vet clinic
11:03 – Jon’s Business Tactic
14:42 – Setting up goals for VRT
15:34 – Becoming creative in your goal-making
17:15 – Fearing failure
18:48 – What SMART goals don’t look like
19:36 – Who owns the goal
24:05 – Roundtable Replay
26:58 – Doing SMART goals alone
29:17 – Tying goals to your core values
29:56 – Delegation and scaling
33:49 – Recap
37:43 – Calls to Action
39:11 – Outro

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In this episode of The VetPractice Playbook, the crew reminisces on 2025 and dives deep into how veterinary clinics can escape survival mode through... GOAL SETTING! They discuss the difference between a survival clinic and a clinic built on purpose, how clinics confuse busyness with progress, and so much more.

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Timestamps
00:00 Intro
02:00 2025 Reflections
04:58 What Does a Reactive Clinic Look Like
06:50 Looking Busy is not Always Progressing
08:11 Impact of COVID on Clinics
08:45 A Telltale Sign of a Reactive Clinic
10:34 Goal-Oriented Clinics
12:36 Measuring Your Metrics
14:32 Dealing with Turnovers
16:26 Questions That Intentional Clinics Might Ask
17:35 Scheduling Your Priorities
19:00 Working On Your Business Not In It
21:42 Roundtable Replay
27:55 Outro

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In this episode of The VetPractice Playbook, the crew discusses how veterinary professionals, and especially veterinary practices, can show appreciation in their clinic and their broader community through parties, traditions, bonuses, and more!

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Instagram: https://www.instagram.com/vetpracticepro/

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YouTube: https://www.youtube.com/@VetPracticePro

Timestamps
00:00 Intro
02:30 Starting Paws for a Cause
05:42 Keeping Things Fresh and Lively
07:52 Making it a Special Time of Year for Staff
10:25 Making Doing Things All Year Long
11:25 Throwing Christmas Parties
13:48 Creating Powerful Moments
15:00 Community/Clinic Support Specialist
17:20 Fun Traditions
26:27 Outro

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In this episode of The VetPractice Playbook, the crew discusses the different processes that were implemented at All-Star Veterinary Clinic that took the practice from ordinary to extraordinary!

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YouTube: https://www.youtube.com/@VetPracticePro

Timestamps
00:00 Intro
01:25 Changes That Revolutionized All-Star Veterinary Clinic
02:03 Restructuring the Reception Area
06:26 Opening the Door For Your Clients
07:31 Establishing Continuity of Care
10:23 How the Teams Get Set Up
12:09 Implementing Vocera Badges
15:24 How The Badges Work
17:05 Using Vocera Badges To Appreciate Staff
18:20 The Financial Side of Using Vocera
19:10 Importance of Low Wait Times
21:02 The Roundtable Replay
24:10 Optimizing the Workforce
27:11 Recap
29:33 Outro