Jonathan and Kate discuss if Target Roundel’s pilot with OpenAI hits the bullseye when it comes to shopper experience and trust. From there sights are turned to Netto’s expansion into in-store programmatic before finally looking at what Tesco’s latest research says about our shopping habits.

You can read expert commentary regarding the Tesco Moving Mindsets study referenced in today’s episode on Retail Media World.

Story one:

UPDATE: Albertsons, Williams Sonoma Join Target, Adobe in Testing ChatGPT Ads

https://www.retailtouchpoints.com/topics/digital-marketing/target-among-first-to-test-chatgpt-ads

Story Two:

Netto Expands its Programmatic Offering

https://invidis.com/news/2026/02/retail-media-netto-expands-its-programmatic-offering/

Story Three:

Tesco Media: Is the Shopping List Dead?

https://supplychaindigital.com/news/tesco-media-is-the-shopping-list-dead

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Following a brief trip to Japan, Jonathan joins Kate to discuss Albertsons' new role as party planner, why Lowe’s are extending their loyalty program to children and if live shopping is a fit for all categories.

The last few tickets for What’s in Store for Retail Media Networks in Dusseldorf are available here.

Find out more about the Measuring the Store event in partnership with IAB here.

Story One:

Albertsons Creates End-to-End Digital Party Planning Hub

https://www.retailtouchpoints.com/features/news-briefs/albertsons-creates-end-to-end-digital-party-planning-hub

Story Two:

Lowe’s Makes Loyalty Program More Family-Friendly by Adding Kids Component

https://www.retailtouchpoints.com/features/news-briefs/lowes-makes-loyalty-program-more-family-friendly-by-adding-kids-component

Story Three:

Grocery Outlet launches shoppable livestreaming

https://www.supermarketnews.com/grocery-technology/grocery-outlet-launches-shoppable-livestreaming

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Kate is joined by Alison Dunham, VP of Retail Media Monetization for PRN to discuss why BP is bringing coupons to gas pumps, Sam’s Club is automating in-store sampling and Morrisons are adding ‘more’ travel options to their loyalty program.

You can contact Alison via LinkedIn.

Alison is moderating a panel exploring the creative capabilities of in-store digital at What’s in Store for Retail Media Networks in Düsseldorf on February 23rd. Final few tickets are available here: https://stratacache.com/en/euroshop-whats-in-store-for-retail-media-networks/

Story One:

BP adds manufacturer-funded digital coupons to Earnify app

https://www.cstoredive.com/news/bp-inmar-axonet-digital-coupons/810424/

Story Two:

Sam’s Club aims to make free samples more measurable using kiosks, tablets

https://www.modernretail.co/technology/sams-club-aims-to-make-free-samples-more-measurable-using-kiosks-tablets/

Story Three:

Morrisons Travel launched with Expedia Group

https://www.retailgazette.co.uk/blog/2026/01/morrisons-expedia-group

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