Everyone online seems to have very loud opinions about the "best" type of event to host — summits, bundles, challenges… and honestly? They're not wrong. But they're also not telling the full story.

In this episode of Virtual Summit Secrets, we're breaking down the real differences between virtual summits, bundles, and challenges so you can stop guessing and start choosing the event strategy that actually fits your goals, capacity, and current season of business.

We've personally hosted all three types of events, and we're walking you through the strengths, weaknesses, and must-know considerations for each one like visibility, list growth, engagement, conversions, energy required, and long-term impact. Think of this episode as your permission slip to stop doing what you think you "should" be doing and start building events that work for you.

In this episode, we cover:

• Why virtual summits are the ultimate visibility and relationship-building powerhouse

• When bundles are the smartest low-lift way to grow your list fast

• How challenges drive engagement and sales (and when they don't)

• Which event type works best for burnout seasons vs. sales seasons

• A simple cheat sheet to help you confidently choose the right event

• Real-world examples for deciding what to host based on your goals

No single event is "better" than the others — they're just different tools. And when you choose the right tool for the right season, everything clicks.

🎧 Tune in and get clarity on your next big move without the overwhelm.

If you've ever hosted (or dreamed of hosting) a virtual summit and judged its success solely by how much money came in during launch week… this episode is your permission slip to think bigger.

In this episode of Virtual Summit Secrets, we're breaking down one of the biggest misconceptions in the summit world: that your summit's ROI starts and ends with sales. Spoiler alert—it doesn't. In fact, focusing only on revenue means you're missing most of the value your summit actually creates.

We're walking you through the full picture of summit ROI and uncovering the eight powerful ways a well-run summit continues to pay off long after the event ends from visibility and list growth to partnerships, content assets, confidence, and long-tail revenue.

In this episode, you'll learn:

• Why summit sales are only a small piece of the ROI puzzle

• How summits create visibility and momentum that lasts for months

• The difference between "list growth" and high-quality subscriber growth

• How summits lead to partnerships, collaborations, and future opportunities

• Why your summit is actually a content goldmine (and how to think about repurposing responsibly)

• How evergreen summits can fuel your funnel long after the live event

• What summits reveal about your audience, messaging, and offers—fast

• Why hosting a summit can completely change how you show up as a leader
  
  

If you've ever felt disappointed by your summit results or wondered if all that effort was "worth it," this episode will help you reframe success and see the true, long-term impact of hosting a virtual summit.

🎧 Tune in and expand your definition of ROI because summits aren't just launches, they're catalysts.

If hosting a virtual summit currently feels like a one-way ticket to burnout—endless DMs, last-minute chaos, and zero sleep—this episode is your permission slip to do things differently.

In today's episode of Virtual Summit Secrets, we're pulling back the curtain on how to run a profitable, high-impact virtual summit without sacrificing your sanity. We're breaking down the biggest burnout triggers we see summit hosts fall into and more importantly, the systems, boundaries, and workflows that actually make summits feel strategic, spacious, and sustainable.

You'll learn how to plan your summit with ease, protect your energy, and show up like the CEO of your business (not the unpaid intern holding everything together).

In this episode, we cover:

• Why trying to do everything in the final month is a fast track to burnout

• How planning 90+ days out instantly reduces stress and overwhelm

• The templates every summit host should have on repeat

• How to set boundaries with speakers without hurting relationships

• Why everything doesn't need to be live (and what should be)

• How batching and automation let your summit run on autopilot

• A powerful mindset reframe to help you stop micromanaging your event
  
  

If you're building your business for freedom and flexibility, your summit should support that—not drain it. This episode will help you create a summit that feels aligned, professional, and actually enjoyable to host.

🎧 Plus, we share how our Summit Planning Toolkit can help you implement everything we talk about without figuring it out on your own.

👉 Tune in and learn how to run your summit with strategy, systems, and zero burnout.