Showing results for "Advertising" in Self-Help

The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller...

From the legendary investment guru Devina Mehra--one of the most powerful women on Fortune India 2022 and one of the only two women to receive a gold medal in the history of IIM-Ahmedabad--Money, Myths and Mantras answers some of the most difficult yet pertinent questionsabout investing.How do...

In The Charisma Myth, Olivia Fox Cabane offered a groundbreaking approach to becoming more charismatic. Now she teams up with Judah Pollack to reveal how anyone can train their brain to have more eureka insights. The creative mode in your brain is like a butterfly. It's beautiful and erratic...

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people better understand why they make bad financial decisions, and gives them the knowledge they need to make better ones...

From the #1 New York Times bestselling McElroy Brothers, creators of the hit podcasts My Brother, My Brother and Me and The Adventure Zone, comes a helpful and hilarious how-to podcast guide covering everything you need to know to make, produce, edit, and promote a podcast…and get rich* doing...

The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention—and how we can leverage them to draw and retain attention for our ideas, work, companies, and more. Whether you’re an artist or a salesperson, a teacher or an...

A sartorial follow-up to her hilarious memoir in stories, Fat Girl Walking, internet personality Brittany Gibbons once again deep dives into the world of the plus size woman, this time chronicling her love/hate (but mostly hate) relationship with what fashion. From Pinterest boards and Instagram...

The Advertising Hour is just an excuse for me to take at least 60-minutes every couple of weeks to explore the goings-on in my curiosity-plagued mind. Part therapy, part meditation, part study.  Mostly, I'm hoping to learn a little more about myself, my contemporaries and my obsessions through the study and discussion of all things advertising.  I expect to get plenty distracted along the way. At very least I hope to light-up a few unsuspecting synapses.  It's a bonus for us all if this helps to surface unique marketing insight.

A stimulating, thought-provoking book that lets you know how to break free of negative behavior, take control of office politics, and prevent difficult, repetitive, and avoidable situations. Reardon—a frequent HuffingtonPost contributor and professor at the Marshall School of Business—arms...

Forget hustle harder. Forget a mandatory 5 a.m. wake-up. Forget outlining your life plan in six-month, one-year, and five-year spans. We're living in a cultural shift as we reframe our perspectives around the purpose of work, what work/life balance really means, and how we want to spend our time...

Step right up, and enter the Advertising Hot Seat! This is the podcast for marketers and advertisers who crave raw, unfiltered advice, strategies, and insights from the trenches of the advertising world. Our host, Jeromy Sonne, CEO of Daypart.ai, brings his decades of experience, wit, and candor to tackle the hottest topics and controversies in the industry. Whether you're a seasoned pro or just starting, the Advertising Hot Seat will ignite your passion, sharpen your skills, and give you the edge you need to dominate the game. Subscribe now and don't miss a single scorching episode!

The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention. Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable...

“A practical, heartfelt manual for anyone who needs to change minds and actions. Lisa Cron shares the art of practical empathy with leaders who care enough to make a difference.”—Seth Godin, author of The Practice A step-by-step guide to using the brain’s hardwired need for story to...

Film and advertising experts are being hosted by Omar A Rashed in order to share their knowledge and wisdom with those just entering the field.

È arrivato il momento in cui la pubblicità ha raggiunto per alcuni lo status di scienza. Si basa su principi fissi ed è ragionevolmente esatta. Le cause e gli effetti sono stati analizzati fino a essere ben compresi. I metodi di procedura corretti sono stati dimostrati e stabiliti. Sappiamo cosa è più efficace e agiamo sulla base di leggi fondamentali. La pubblicità, un tempo un azzardo, è diventata, sotto una direzione capace, una delle imprese più sicure. Di certo, nessun'altra impresa con possibilità paragonabili può comportare un rischio così basso.