Showing results for "Better" in Entrepreneurship

This book stitches together a complete design journey from beginning to end, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over twenty total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.

Whether you're rolling out a new product from a city-view office or rolling up your sleeves to deliver a social service in the field, learning why and how to embrace failure can help you do better faster. Smart leaders, entrepreneurs, and change agents design their innovation projects with a key idea in mind: ensure that every failure is maximally useful. In Fail Better, Anjali Sastry and Kara Penn show how to create the conditions, culture, and habits to systematically, ruthlessly, and quickly figure out what works in three steps.

Out-innovate, outsmart and outmaneuver your competitors with tactics from the CEO of TrendHunter.com, Jeremy Gutsche. In our world of chaos and change, what are you overlooking? If you knew the answer, you’d be a better innovator, better manager, and better investor. This book will make you...

In this compelling book, strategy guru Roger L. Martin and Skoll Foundation President and CEO Sally R. Osberg describe how social entrepreneurs target systems that exist in a stable but unjust equilibrium and transform them into entirely new, superior, and sustainable equilibria. All of these leaders - call them disrupters, visionaries, or changemakers - develop, build, and scale their solutions in ways that bring about the truly revolutionary change that makes the world a fairer and better place.

What to call your book? It’s a dilemma that has many novelists, nonfiction authors and writers of children’s books gnashing their teeth. Others give their book title little thought, only to discover later that they’ve made a massive error. Brainstorming a Better Book Title gives you an effective titlefinding process to follow. More than 150 analyzed examples make the stakes of this search very real. Discover how to avoid titles that could cause problems for your book and learn how to identify and select your best options.

With 54,000 new mothers losing their jobs across Britain every year – during pregnancy, or maternity leave – a new trend is emerging: The Freelance Mum. Working from home, with flexible hours, enables the new mother to find a better work-life balance – continuing to build her career, while...

A social enterprise is a different kind of business, one that uses a market-driven approach to address a social or environmental problem such as poverty, environmental damage, or resource scarcity, with the dual goals of helping humanity and building a profitable business. With a climate crisis, a growing population, and diminishing natural resources, the need for socially minded innovators is greater than ever. Good Business is designed to be a practical guide and tool for innovators, entrepreneurs, and dreamers.

Outsmarting Goliath confronts this paradox: many of today's consumers turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-size-fits-all service and impersonal sales help. Yet a single phone call, a cleverly crafted letter, a stunning catalogue, winning ad, or a well-prepared face-to-face presentation can change a customer's perception.

What do you do at work when a hundred crises seem to be happening at the same time? Do you pick just one priority or try to put out every fire? How can you stay composed, figure out what really matters, and act decisively? When former U.S. Navy SEAL sniper Brandon Webb transitioned to...

The most important brands in the world make us feel something. They do that because they have something they want to change. And as customers, we want to be part of that change. These companies have a reason to exist over and above making a profit: They have a Purpose. Yes, we love the product...