Showing results for "Business Studies" in Literature & Fiction

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

Megan Frampton’s deliciously witty A School for Scoundrels series follows the adventures of five gentlemen who navigate life—and love—in London. Here, a dashing young businessman enters into a liaison with a widowed Duchess. Perfect for fans of Sarah MacLean and anyone who loves Bridgerton!...

With Amazon's growing power in both bookselling and publishing, considering where and how we get our books is more important now than ever. The simple act of putting a book in a reader's hands—what booksellers call handselling—becomes a catalyst for an exploration of the moral, financial, and political pressures all indie bookstores face.