Showing results for "Byron" in Marketing & Sales

This audiobook provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.

Welcome, this podcast was created by Byron and myself to discuss the effects of the marketing and media industries on the environment. We will be focusing on decarbonisation and the steps taken to reduce the carbon emitted in a quirky way

Welcome to Funding Quest, where our quest is to help you find the best funding for your business! One of the most important business decisions you have to continually make is how to finance your business, from startup to growing it, to maximizing your profitability, in both good and bad times. How valuable would it be to be able to pick the brains of dozens of seasoned industry experts so you could learn from their experience and expertise what your options are and what each option’s pros/cons are? Well, we’ve done all the work for you! Each week, Byron Allen sits down with an expert ...

Sales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step-by-step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices, this invaluable guidance covers training, content, and coaching using a holistic approach that ensures optimal implementation with measureable results.

Hosts Eric Byron and Michael Kerr are on a journey to gather insights into why podcasts succeed or fail and to explore the myriad of different patterns, structures, topics, techniques, and personalities that have evolved this industry.

How did the newspaper, music, and film industries go from raking in big bucks to scooping up digital dimes? Their customers were lured away by the free ride of technology. Now, business journalist Robert Levine shows how they can get back on track. On the Internet, “information wants to be...