Showing results for "Classic" in Marketing & Sales

In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a...

The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a...

Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Even the most casual reading reveals that the principles he sets out in this short but compelling book remain as true as ever in the present era of social media and AI. Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth. This audiobook brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. This collection is the ideal start, or refresher, for creating more blue oceans.

Welcome to Classic Air Conditioning & Heating, your trusted partner for superior HVAC services in New Braunfels and the Texas Hill Country. With two decades of experience, we are proud to be the leading family-owned AC repair, installation, and maintenance company in the region. Our certified technicians deliver expert air conditioner and furnace repair, installation, replacement, and maintenance.

Do you want to know where the roots of marketing are and what we can learn from that? Me too! That's why I created this series: to get insights on the big stories of marketing: Proctor & Gambles Soap Opera, the stories of the Mad Men, De Beers, Hotmail, Pepsi, Apple... "Blueprints in Marketing" will guide you through their great stories and give you a glimpse inside the great minds of great marketers. Btw: I generated the podcast with AI. The idea was that I myself wanted to learn about these great marketing stories. And I don't have time to read - but to listen ;)

Join Matt of MarlattMedia on Matt's Digital Odyssey, where we journey through the ever-changing landscape of gaming and technology. In this podcast, we’ll explore the evolution of digital platforms—from the pixelated classics like the SNES and Sega Genesis to today’s powerful consoles like the Xbox Series X and custom-built gaming PCs.Each episode delves into the fascinating stories behind these platforms, examining how the technology of the past shaped the digital world we live in today, and how innovations like AI, modern game engines, and hardware advancements are revolutionizing the ...

Pitch Lab brings Merrick Creative’s Tom Frank and communication guru Jackie Hampton together to spotlight CEOs and founders hustling to take their brands to the next level. Whether they're launching groundbreaking products, tackling growth challenges, or in the midst of raising capital, Tom and Jackie dive into the heart of their stories. Each episode features a spirited conversation uncovering the quirks, origin tales, and future plans that make these brands tick. But the real magic happens when they transform all that into a punchy, fun 30-second content piece. Pitch Lab is where big ideas...