Showing results for "In the Moment" in Marketing

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.

Join host and founder of TEC Direct Media, Chuck Fetterly, as he sits down with media and marketing professionals to discuss the latest trends, tips and tech. #mediaplanning #mediabuying #marketing

You are listening to the ‘Moments in Marketing’ Podcast and its host Dima Makei where fellow traditional and digital marketers share their stories along the way. This is the place where we will dive deeper into some of the strategies, processes and ways to excel in your digital career. We all know that success stories do not come easy & overnight so we’ll try to get to the bottoms of it. Whether you’re looking for how to get into the digital marketing industry or launch your own project or just want to learn from someone’s experience this is a great place to be. Stay tuned and enjoy.

Mobile has reprogrammed your customers' brains. Your customers now turn to their smartphones for everything. What’s tomorrow’s weather? Is the flight on time? Where’s the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift - the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment - the instant in which your customer is seeking an answer.

Through 25 years of teaching Stanford University's famed Personal Creativity in Business course, Michael Ray discovered that people who move beyond ordinary success and achievement have a secret. They live for a highest goal that drives them to accomplish their dreams, find fulfillment, and become generative leaders. Here, Ray tells you how you, too, can thrive by incorporating this powerful secret into your daily life.