Showing results for "Information Technology and Electronic Commerce" in All Categories

Information architecture (IA) is far more challenging - and necessary - than ever. To guide you through this broad ecosystem, this popular guide - now in its fourth edition - provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message.

If you assess your organization's needs and choose technology effectively, you will gain an edge over your competitors. Peter Cunningham outlines a plan for understanding and utilizing the changes in information technology. Cunningham, a specialist in analyzing and forecasting major trends in the information industry, explains the competitive power of electronic commerce. He also contends that you must consider downsizing, outsourcing, or networking in order to compete effectively in today's business world.