Showing results for "Land of Forty Tribes" in All Categories

Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.

A pathbreaking neuroscientist reveals how our social instincts turn Me into Us, but turn Us against Them - and what we can do about it. The great dilemma of our shrinking world is simple: never before have those we disagree with been so present in our lives. The more globalization dissolves national borders, the more clearly we see that human beings are deeply divided on moral lines - about everything from tax codes to sexual practices to energy consumption - and that, when we really disagree, our emotions turn positively tribal.