Showing results for "Mindy" in Marketing

Scarcity isn't just one of the key principles of influence, it's arguably the most powerful—invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scalped for $7,000 apiece. In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and psychology to reveal how this influence principle can be used to boost sales, win negotiations, spark action, develop community, build customer loyalty, and more.

Mindy Weinstein, PhD, is a global marketing expert, researcher, professor and author of The Power of Scarcity. This podcast will help you excel professionally by taking psychological principles and applying them to your career and business. No matter your industry or job, you will discover practical and easy tools you can use to improve your business, sales and career today.

Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we'll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.

Welcome to The Joy of Content, the show for online creatives who want to improve their content and create a more meaningful relationship with their audience. Your host, blogger and influencer marketing coach Mindy Marzec, takes you through a variety of topics online marketers need to know about in order to be successful in this industry.