Showing results for "Penguin" in Business Development

Trading in the Zone introduces a whole new mental dimension to getting an edge on the market. Use it to leverage the power of the “zone” for unprecedented profit. Mark Douglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that...

Brought to you by Penguin. The celebrated scientist and author of Why Information Grows reveals how knowledge moves, drives progress and shapes the world We all understand that knowledge shapes the fate of business and the growth of nations, but few of us are aware of the principles that govern...

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves...

Our world is in a mess. The challenges of climate change, inequality, hunger and a global pandemic mean our way of life seems more imperilled and society more divided than ever; but economics can help! From parenting to organ donation, housing to anti-social behaviour, economics provides the tools we need to fix the biggest issues of today. Far from being a means to predict the stock market or enrich the elite, economics provides a lens through which we can better understand how things work.

The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Like it or not, sales is often a zero-sum game: Your win is someone else's...

The next revolution in business will provide for a sustainable future, from founder, CEO and circular economy expert Ron Gonen Our take-make-waste economy has cost consumers and taxpayers billions while cheating us out of a habitable planet. But it doesn’t have to be this way. The Waste-Free...

An investment banker and professor explains what really drives success in the tech economy Many think that they understand the secrets to the success of the biggest tech companies: Facebook, Amazon, Apple, Netflix, and Google. It's the platform economy, or network effects, or some other magical...

Random House presents the audiobook edition of How to Be an Overnight Success by Maria Hatzistefanis, read by Janice Vee and with an introduction read by the author. "You are not born an entrepreneur. It's a skill that you learn along the way." When the skincare company Rodial launched its cult...

Denúncia contundente do atual sistema financeiro global, este livro examina com rigor a maneira como o valor econômico foi atribuído ao longo da história e revela como a teoria econômica falhou em definir com clareza a diferença entre produção e apropriação de valor. Mariana Mazzucato argumenta que essa distinção cada vez menos nítida vem permitindo que certos atores econômicos se movimentem predatoriamente em torno de um valor existente ou, pior ainda, o destruam.

"If I could have one wish it is that every eater in America would read this book." —Ruth Reichl From a pioneer of the regenerative agriculture movement, a memoir-meets-manifesto on betting the farm on a better future for our food, animals, land, local communities, and our climate Raised as a...

“A compelling story about the kind of moral, life-giving decisions that businesses can make to do good while doing well.”—Mark Bittman, author of Animal, Vegetable, Junk What's in a label? For Dr. Bronner's, more than ingredients or intentions—it spells out an ethical commitment to...

“I can confidently say this will be one of my favorite books of 2024.” —Stephen King, bestselling author (and onetime millworker) “American Flannel is a wonderful book--surprising, entertaining, vivid and personal, but also enlightening on the largest questions of America's economic and...

Longlisted for the FT/McKinsey Business Book of the Year Award A groundbreaking chronicle of the birth--and death--of a pair of jeans, that exposes the fractures in our global supply chains, and our relationships to each other, ourselves, and the planet Take a look at your favorite pair of...

Penguin presents the unabridged downloadable audiobook edition of The Econocracy by Joe Earle, Cahal Moran and Zach Ward-Perkins, read by Jonathan Keeble. A century ago, the idea of 'the economy' didn't exist. Now economics is the supreme ideology of our time, with its own rules and language...

Ebanx, Voxus, QuintoAndar, Mastertech, Trinus, Gera Capital, VTEX, Movile, iFood, Stone, Brex, 99, Wildlife Studios. Essas start-ups oferecem diferentes serviços e têm objetivos distintos, mas uma característica é comum a todas: estão modificando setores inteiros e expandindo os horizontes do mercado. Embora bem-sucedidas, essas empresas passaram por dificuldades que denotam que fracasso é parte do processo. Nos relatos presentes neste volume da série Fora da curva, os líderes dessas start-ups contam os dilemas que viveram desde que descobriram sua vocação empreendedora.

Brought to you by Penguin. Are you struggling to juggle multiple projects? Do you often lose control of your budget? Does communicating your progress to the rest of your team cause you undue stress? Project management is an essential skill for anyone who needs to get things done in any...