Showing results for "Persona" in Marketing

Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.

Cosa ha trasformato il marketing da uno dei mestieri più affascinanti a uno dei più discussi del mondo? Perché quando si vuole indicare un'operazione di pura facciata, senza alcuna sostanza, la si indica come un'operazione di "puro marketing"? Esiste una visione del marketing compatibile con la nostra società e le nostre esigenze attuali? Chi fa marketing si trova spesso schiacciato tra due poli opposti: da un lato, gli esaltati del marketing, e, dall'altro, chi vede il marketing come un'attività di persuasione occulta.getti.

ANFITRIÃ: ⁠Mafê Luvizotto⁠ CAPTAÇÃO E EDIÇÃO: ⁠Carlos Amaral ⁠ PRODUÇÃO: Fausto Genaro | ⁠Joyce Saraiva⁠ | ⁠Giselle Maia⁠ | ⁠Beatriz Prado REALIZAÇÃO: Lab Persona Estadão Instagram: ⁠labpersonaestadao ⁠ LinkedIn: ⁠labpersonaestadao ⁠ Facebook: labpersonaestadao ⁠ APOIO: Rádio Eldorado Contatos: 📧 labpersona@estadao.com ☎ (11)99350-0439 https://labpersona.estadao.com.br

This is From Persona To Personal, the podcast that takes a closer look into how organizations personalize their marketing. Where we create meaningful moments of brand trust and influence how people interact and engage with brands.Â

Avec le Podcast du Marketing, Estelle Ballot aide des hommes et surtout des femmes à développer leur activité pour être maître de leurs choix et travailler où, quand, et comme elles le veulent. En plus de mini-cours de marketing et de stratégie détaillées étape par étape, chaque épisode est construit de façon à vous permettre de mettre en place des actions immédiatement, et obtenir des résultats concrets. Le Podcast du Marketing est dédié aux femmes entrepreneurs (aka entrepreneuses) qui souhaitent profiter des conseils d’une spécialiste du marketing digital qui saura ...

A collection of stories around diverse backgrounds that build personas for entrepreneurs, businesses, and the marketing community to start effectively identifying how to market to multicultural and intercultural communities. Join our host and Rae of Sunshine, Réland, as she 1. Speaks with everyday people, learning about their stories. 2. Takes those stories and transforms them into personas 3. Gives you actionable takeaways that you can implement in your marketing avatars. Each season will cover a different demographic, as the world seeks to do better and include all people.