Showing results for "Political Public Relations" in All Categories

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Even the most casual reading reveals that the principles he sets out in this short but compelling book remain as true as ever in the present era of social media and AI. Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

Livre audio incontournable pour développer une pensée critique plus affûtée ! Découvrez « Propaganda » du père fondateur des relations publiques Edward Bernays, classé parmi les personnes les plus influentes du XXe siècle. Sommes-nous vraiment libres de nos choix ? Qui détient le pouvoir de définir ce qui est à la mode ? Quelle est la frontière entre l'information honnête et la manipulation subtile ? En fin de compte, sommes-nous des acteurs actifs ou des marionnettes dans la construction de nos goûts ?

In the first intellectual history of neoliberal globalism, author Quinn Slobodian follows a group of thinkers from the ashes of the Habsburg Empire to the creation of the World Trade Organization to show that neoliberalism emerged less to shrink government and abolish regulations than to redeploy them at a global level.

Long known as "the world's only private citizen with a foreign policy", George Soros combines his razor-sharp sense of economic trends with his passionate advocacy for open societies and decency in world politics to come up with a workable, and severely critical, analysis of the Bush administration's overreaching, militaristic foreign policy.

America in Retreat identifies a profound crisis on the global horizon. As Americans seek to withdraw from the world to tend to domestic problems, America’s adversaries spy opportunity. Vladimir Putin's ambitions to restore the glory of the czarist empire go effectively unchecked, as do China's attempts to expand its maritime claims in the South China Sea, as do Iran's efforts to develop nuclear capabilities.

If Europe is to return to an innovative and dynamic economy - and if there is to be shared prosperity, social solidarity, and justice - then EU countries need to break with their current, destructive trajectory. This volume offers concrete strategies for renewal that would also reinvigorate the project of European integration, with fresh ideas in the areas of both macroeconomics and microeconomics, including central banking, public investment, corporate governance and competition policy, social policy, and international trade.

In Mission Failure, Michael Mandelbaum, one of America's leading foreign policy thinkers, provides an original, provocative, and definitive account of the ambitious but deeply flawed post-Cold War efforts to promote American values and American institutions throughout the world.

In The Obama Doctrine, Colin Dueck analyzes and explains what the Obama Doctrine in foreign policy actually is and maps out the competing visions on offer from the Republican Party. Dueck, a leading scholar of US foreign policy, contends it is now becoming clear that Obama's policy of international retrenchment is in large part a function of his emphasis on achieving domestic policy goals. There have been some successes in the approach, but there have also been costs.

Many see China's rise as a threat to US leadership in Asia and beyond. Thomas J. Christensen argues instead that the real challenge lies in dissuading China from regional aggression while eliciting its global cooperation. Drawing on decades of scholarship and experience as a senior diplomat, Christensen offers a deep perspective on China's military and economic capacity. Assessing China's political outlook and strategic goals, Christensen shows how nationalism and the threat of domestic instability influence the party's decisions about regional and global affairs.

On July 17, 2018, starting an unjust war became a prosecutable international crime alongside genocide, crimes against humanity, and war crimes. The Crime of Aggression is Noah Weisbord's riveting insider's account of the high-stakes legal fight to enact this historic legislation and hold politicians accountable for the wars they start. Weisbord, a key drafter of the law for the International Criminal Court, takes listeners behind the scenes of one of the most consequential legal dramas in modern international diplomacy.

Covering the period from 1936 to 1953, Empire of Ideas reveals how and why image first became a component of foreign policy, prompting policymakers to embrace such techniques as propaganda, educational exchanges, cultural exhibits, overseas libraries, and domestic public relations.

We live in an interconnected world, where security problems like terrorism are spilling across borders, and globalized data networks and e-commerce platforms are reshaping the world economy. This means that states' jurisdictions and rule systems clash. How have they negotiated their differences over freedom and security? Of Privacy and Power investigates how the European Union and United States, the two major regulatory systems in world politics, have regulated privacy and security, and how their agreements and disputes have reshaped the transatlantic relationship.

In No Apology, Mitt Romney asserts that American strength is essential—not just for our own well-being, but for the world’s. Governments such as China and a newly-robust Russia threaten to overtake us on many fronts, and Islam continues its dangerous rise. Drawing on history for lessons on how great powers collapse, Romney shows how and why our national advantages have eroded.

Eindrücklich wie nie zuvor klärt Chomsky über die existentiellen Bedrohungen durch Atomwaffen und den Klimawandel auf. Er stellt diese Bedrohungen in den Kontext einer nie dagewesenen globalen Macht der Konzerne, die mittlerweile die führende Rolle bei der Gestaltung unserer Zukunft übernommen haben. Noam Chomsky zeigt, dass sich globale Volksbewegungen mobilisieren müssen, um die Regierungen zu zwingen, sich der beispiellosen Herausforderung für das Überleben unserer Zivilisation zu stellen.