Showing results for "Propaganda" in History & Theory

The highest-ranking Soviet bloc intelligence official ever to defect to the West, Lt. Gen. Ion Mihai Pacepa is at it again. A quarter century ago, in his international bestseller Red Horizons, Pacepa exposed the massive crimes and corruption of his former boss, Romanian President Nicolae Ceausescu, giving the dictator a nervous breakdown and inspiring him to send assassination squads to the U.S. to find his former spy chief and kill him. They failed.

En El Libro Secreto de la Propaganda , Alejandro Llantada explora las poderosas técnicas detrás de los mensajes que mueven masas y transforman sociedades. Desde líderes políticos hasta marcas icónicas, quienes han alcanzado el éxito duradero lo han hecho siguiendo principios fundamentales que ahora puedes descubrir. No importa si cuentas con millones de dólares como los partidos políticos o apenas una idea y una hoja en blanco como Lenin o Lutero: el poder de la propaganda está al alcance de cualquiera que se atreva a dominarlo.

The most powerful political tool of the modern presidency is control of the message and the image. In Republic of Spin - a vibrant history covering more than 100 years of politics - presidential historian David Greenberg recounts the rise of the White House spin machine, from Teddy Roosevelt to Barack Obama. His sweeping, startling narrative takes us behind the scenes to see how the tools and techniques of image making and message craft work.

First he considers moments in history - Periclean Athens, the English Civil War, the American and French Revolutions, among them - in which the challenges we face today were first encountered and what solutions, however imperfect, were found. Then he lays bare the specific problems of democracy in the 21st century and maps out a set of urgently needed reforms. With the advent of authoritarian leaders and the simultaneous rise of populism, representative democracy appears to be caught between a rock and a hard place, yet it is this space that it must occupy, says Grayling, if a civilised society that looks after all its people is to flourish.