Showing results for "R" in Advertising
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Obvious Adams
- The Story of a Successful Businessman
- Written by: Robert R. Updegraff
- Narrated by: ALIO Voices
- Length: 46 mins
- Unabridged
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Originally published in 1916, this simple story is over a hundred years old, but its message on the value of applying common sense in our career is just as relevant today as it was 110 years ago. Advertising legend David Ogilvy claimed Obvious Adams changed his life. He was so passionate about its message that he made his employees read it every year! It is less a book about advertising (or even Adams himself), and more accurately: a book about the power of a sharp mindset.
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Obvious Adams
- The Story of a Successful Businessman
- Narrated by: ALIO Voices
- Length: 46 mins
- Release Date: 12-01-26
- Language: English
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₹82.00 or free with 30-day trial
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- Written by: Greg Creed, Ken Muench
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Unabridged
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Create breakthrough marketing campaigns by harnessing the power of R.E.D. Marketing: a transparent and flexible methodology straight from marketing powerhouse Yum! Brands. Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and...
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Release Date: 08-06-21
- Language: English
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₹2,041.00 or free with 30-day trial
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Written by: Luke Sullivan, Edward Boches
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Unabridged
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Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict.
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Hey, Whipple, Squeeze This
- The Classic Guide to Creating Great Ads
- Narrated by: Scott R. Pollak
- Length: 13 hrs and 43 mins
- Release Date: 29-07-24
- Language: English
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₹1,641.00 or free with 30-day trial
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No B.S. Guide to Brand-Building by Direct Response
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Written by: Dan S. Kennedy, Forrest Walden, Jim Cavale
- Narrated by: Stephen R. Thorne
- Length: 6 hrs and 37 mins
- Unabridged
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Led by Dan S. Kennedy, with the support of Forrest Walden and Jim Cavale, the co-founders of Iron Tribe Fitness, and other marketing/branding vets including Bill Gough, the number-one marketing adviser to Allstate agents; Steve Adams, CEO of a chain of 21 retail stores and an e-commerce business, and Nick Nanton, of the Dicks-Nanton Celebrity Branding Agency, entrepreneurs learn how to develop and gain profit from their personal or business brand-without corporate-sized investment.
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No B.S. Guide to Brand-Building by Direct Response
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Narrated by: Stephen R. Thorne
- Series: No B.S.
- Length: 6 hrs and 37 mins
- Release Date: 30-10-18
- Language: English
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₹469.00 or free with 30-day trial
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Guerilla P.R.
- Waging an Effective Publicity Campaign Without Going Broke
- Written by: Michael Levine
- Narrated by: Michael Levine
- Length: 2 hrs and 58 mins
- Abridged
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In Guerilla P.R., Michael Levine shows how to get media exposure without hiring an expensive publicist. In clear, concise, and practical language, Levine explains the procedures he uses every day to get press for major stars. He tells how his techniques can be adapted to fit a small budget and be effective for any kind of company seeking publicity.
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Guerilla P.R.
- Waging an Effective Publicity Campaign Without Going Broke
- Narrated by: Michael Levine
- Length: 2 hrs and 58 mins
- Release Date: 16-10-09
- Language: English
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₹538.00 or free with 30-day trial
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