Showing results for "The English Man" in Business Leaders

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

"Probably in the life of everyone there comes a time when he is inclined to go over again the events, great and small, which have made up the incidents of his work and pleasure, and I am tempted to become a garrulous old man, and tell some stories of men and things which have happened in an active life. In some measure I have been associated with the most interesting people our country has produced, especially in business - men who have helped largely to build up the commerce of the United States...."

In this shocking exposé, former EHM John Perkins gives an insider view into the corrupt system that cheats and strong-arms countries around the globe out of trillions of dollars and ultimately causes staggering income inequality and ecological devastation. EHMs are highly paid professionals who use development loans to saddle countries with huge debts and force them to serve US interests. Now, a new EHM wave is infecting the world, and at the peak of the devastation sits China, a newly dominant economic power, with its own insidious version of the US EHM blueprint.

By his early thirties, Paul Allen was a world-famous billionaire-and that was just the beginning. In 2007 and 2008, Time named Paul Allen, the cofounder of Microsoft, one of the hundred most influential people in the world. Since he made his fortune, his impact has been felt in science...

'Passion, devotion, conviction, commitment - four words that can change your life.' A.M. Naik In 1964, A.M. Naik, a twenty-two-year-old engineering graduate, chanced upon a recruitment advertisement for Larsen & Toubro. Despite almost botching up his final interview, Naik was hired. 'I've sacked...

'I had never seen a cement plant in my life. I had no idea about limestone deposits or the cement industry in Gujarat. And I had never negotiated an industrial agreement. Yet, in the next few weeks, I would need to be ready for a substantive meeting with Gujarat government officials.' The year...

The incredible true story of the card-counting mathematics professor who taught the world how to beat the dealer and, as the first of the great quantitative investors, ushered in a revolution on Wall Street. A child of the Great Depression, legendary mathematician Edward O. Thorp invented card...

By founding Penguin books and popularizing the paperback, Allen Lane not only changed publishing in Britain, he was also at the forefront of a social and cultural revolution that saw the millions of people given access to what had previously been the preserve of a wealthy few. In Penguin Special, Jeremy Lewis brings this extraordinary era brilliantly to life, recounting how Allen Lane came to launch his Penguins for the price of a packet of cigarettes.

The previous edition of this now-classic book revealed the existence and subversive manipulations of "economic hit men". John Perkins wrote that economic hit men (EHM) "are highly paid professionals who cheat countries around the globe out of trillions of dollars. Their tools include fraudulent financial reports, rigged elections, payoffs, extortion, sex, and murder".

Before Bill Gross was known among investors as the Bond King, he was a gambler. In 1966, a fresh college grad, he went to Vegas armed with his net worth ($200) and a knack for counting cards. Ten thousand dollars and countless casino bans later, he was hooked, so he enrolled in business school. The Bond King is the story of how that whiz kid made American finance his casino.

Lew Frankfort knew nothing about fashion when he became assistant to the founder of Coach. By the time he left, Frankfort had spent twenty-nine years as CEO, growing Coach from a scrappy maker of leather bags with a small cult following to a beloved lifestyle brand. Along the way, Coach created a new market segment—accessible luxury—that redefined an industry. In Bag Man, Frankfort explains how he built a business that challenged conventions, grew it 1000%, and became recognized as one of the world's best CEOs.

“Exceptional . . . Deeply researched and elegantly written . . . As a description of the politics and pressures under which modern independent central banking has to operate, the book is incomparable.” —Financial Times The definitive biography of the most important economic statesman of...

When investigative journalist Dan McCrum first came across Wirecard, the hot new tech company that looked poised to challenge Silicon Valley, it all looked a little too good to be true: offices were sprouting up all over the world, and they were reporting runaway growth. In the space of a few short years, the company had come from nowhere to overtake industry giants like Commerzbank and Deutsche Bank on the stock market. As McCrum began to dig deeper, he encountered a story stranger and more compelling than he could have imagined.

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

A grand and revelatory portrait of Wall Street’s most storied investment bank Wall Street investment banks move trillions of dollars a year, make billions in fees, pay their executives in the tens of millions of dollars. But even among the most powerful firms, Lazard Frères & Co. stood...

This work tells the tale of Harvey S. Firestone, the founder of Firestone Tire and Rubber Company, of his rise to fame and wealth and the ideals behind his success. Firestone's philosophy is that a business that exists without a reason is due for an early death. If you ask yourself why you are in business and can find no answer other than "I want to make money," you will save money by getting out of business and going to work for someone, for you are in business without sufficient reason.

J. Paul Getty (1892-1976) was a shrewd industrialist who founded the Getty Oil Company in 1942, ultimately becoming a dominant player in the oil industry. In The Great Getty, Robert Lenzner presents an in-depth biography of the savviest entrepreneur of the 20th century and the world's richest private citizen at the time of his death—worth $6 billion, the equivalent of more than $27 billion in today' s money.

As PhD students at Stanford University, Larry Page and Sergey Brin devised a powerful search engine. Google, the company they founded in 1998 became a brand, the world's pre-eminent search engine, a centre of artificial intelligence and a source of data collection. This fascinating biography looks at the background behind the formation of the company, as well as the technology and the business model that led it to become so successful.

The first biography of one of the most influential and innovative figures in the history of American finance who revolutionized Wall Street and whose story reads like a real-life Great Gatsby J.P. Morgan. John D. Rockefeller. Charles E. Mitchell. These are some of the most prominent icons of...

Penguin presents the audiobook edition of Michael O'Leary by Matt Cooper, read by Stephen Hogan. September 2017. Ryanair cancels over 700,000 bookings and its powerful PR juggernaut comes shuddering to a halt. For once, the airline's aggressive and flamboyant CEO, Michael O'Leary, is contrite...