Showing results for "The Interview" in Sales

They think you're cool! Yes, you, the Audible listener! In this exclusive interview, Ryan Mathews and Watts Wacker explain the phenomena they call the "Deviant's Advantage" and discuss companies that have capitalized on the advantage as well as those that failed to recognize the opportunity. Hear what they say about science, coming trends, and you, the Audible listener.

A tech leader and executive coach's actionable guide for anyone looking to supercharge their selling prowess and close the deal with authenticity and integrity. Sue Heilbronner launched an executive coaching, facilitation, and speaking solo entrepreneurial venture which grew from zero to $1...

Thom Winninger covers tactical maneuvers to win customers over competitors in price wars by selling value and not lowering your product quality and your price. Thom emphasizes finding out what the customer values and working your presentation around that value. You must identify and define your customer’s highest need.

Steve discusses how to convert trade show leads into long-term customers. He also covers how to have your trade show marketing pay dividends long after the trade show ends. He describes that trade shows are three-act plays, and how we must master all three acts - what you do before the trade show, what you do at the trade show, and what you do after the trade show.

One of Australia’s most successful entrepreneurs and recognised as the Coffee King, Les Schirato heads the Cantarella Group of Companies. Les' entrepreneurial flair was responsible for a remarkable company debt turnaround, while also achieving market leadership in four retail product categories.

Tony Parinello covers how to get around getting rejected by gatekeepers by working WITH gatekeepers. He also discusses how to get appointments with the right people at the top - the very important top officers - who are the ultimate decision makers.