Showing results for "The Man" in Marketing

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.

The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.

Lew Frankfort knew nothing about fashion when he became assistant to the founder of Coach. By the time he left, Frankfort had spent twenty-nine years as CEO, growing Coach from a scrappy maker of leather bags with a small cult following to a beloved lifestyle brand. Along the way, Coach created a new market segment—accessible luxury—that redefined an industry. In Bag Man, Frankfort explains how he built a business that challenged conventions, grew it 1000%, and became recognized as one of the world's best CEOs.

'I had never seen a cement plant in my life. I had no idea about limestone deposits or the cement industry in Gujarat. And I had never negotiated an industrial agreement. Yet, in the next few weeks, I would need to be ready for a substantive meeting with Gujarat government officials.' The year...

Based on the classic teachings and philosophy of the original "Lazy Man," the late Joe Karbo, and continuously updated by Richard G. Nixon, The Lazy Man¿s Way to Riches has helped millions of people over the last three decades become more successful both personally and professionally.

Sit down with Charlie Hutton and other self-made misfits to talk about the wins, losses, risks, and rewards of growing an empire today, without being chained to an army of employees.

the O2Shoes Breathable Sneakers are made for individuals who expect more from their Sneakers. These breathable Shoes for men are made of premium quality PU leather mesh fabric, making them perfect for both casual wear activities. Your feet will keep dry and cool thanks to the breathable mesh upper. The soles of the shoes are made of exquisite TPR phylon detailing. These breathable sneakers have a modern style and color selection, making them just as stylish as they are. They are appropriate for many different activities because of the non-slip outsole, which provides superior traction on a ...

J. Douglas Edwards is the man who first introduced Tom Hopkins to professional selling. He was the sales trainer of the 1950s, 1960s, and 1970s. He trained over 200,000 salespeople a year for over 20 years. Hired by corporations around the world, Mr. Edwards began a crusade to change the image of the stereotypical salesperson that Tom Hopkins carries forward today.

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THANK YOU TO OUR 25,000+ LISTENERS! We are so thankful to be one of the TOP E-Commerce Podcasts delivering high-quality authentic content to you! Serial Entrepreneur’s David Schomer and Ken Wilson share tips, advice, and insider knowledge about all things Amazon FBA, Walmart WFS, and E-Commerce. Discover how you can create multiple income streams by selling physical products online so that you can have the time and freedom to do what you love - whether that is spending more time with family or traveling the world. Ken and David have successfully created several six and seven figure online ...

Ehrlich, schnörkellos und mit bester Aussicht:  Der Podcast aus dem GOLVET ist da - Man(n) kocht wieder!  Toni Baganz, seines Zeichens Vorzeige-Marketeer und Jonas Zörner, Executive Chef in dem mit einem Michelin Stern ausgezeichneten Restaurant GOLVET, versuchen sich gegenseitig Einblicke in ihre jeweilige Arbeitswelt zu geben.  Dabei wird kein Blatt, dafür aber jede Woche ein anderer Drink vor den Mund genommen. Mit viel Witz und Charme werden Gäste eingeladen, über die Entwicklung der Arbeitswelt und insbesondere der Gastronomie geredet, aber auch ganz alltägliche Momente und ...

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Are you a CEO, business owner, entrepreneur or executive? Then this is the podcast for you. The Complete Man podcast is for men seeking more than just financial success in life. Topics include entrepreneurship, leadership, strategy, marketing, operations, family dynamics, wealth management, buy and selling, mergers and acquisitions and much more. If you own a startup, small business, a larger family enterprise, or lead a public company, this podcast is for you! Build a healthy business. Live a good life. Make a positive impact on the world. That's what being a Complete Man is all about. Hosted...

Ob neue Technologien, Sneaker oder das Nachbarschaftscafé – oft scheitern großartige Ideen trotz erheblicher Investitionen an fehlendem Feinschliff oder mangelnder Kundenresonanz. Doch mit den richtigen Methoden kann aus jeder Idee ein Markterfolg werden.

Discover the Hidden Secrets of Success in Marketing to Men! Over the past 50 years, men have taken on a decreasing role in shopping decisions if they have a domestic partner. Once the head of the family and the main breadwinner, the past ten and even twenty years have seen a radical shift in both earning and spending patterns relate to both genders. Women now serve as the head of household more than men, and they have also made the shift to being the higher wage earner, or only wage earner, in the household. Even if the man is the highest or sole wage earner, studies show that the woman makes ...

Kill the Ad Man is a podcast for those wanting their brands to suck less. It's a show about the great, and not so great, B2B Brands and their storytellers. Because Brands are everywhere today, their successes and failures tend to get attention, and there are lessons to be learned in the process. Every week, hosts Robert Schmidt and Kevin Murray explore examples of great B2B brands and their communications in order to help others tell their stories better. Kill the Ad Man is produced by Rebox - a B2B Brand Distillery. Rebox works with clients tired of the excuses as to why they can't get ahead ...

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Where bold brands get built and smart marketing gets real. ADitude is your front-row seat to the strategies, trends, and creative thinking shaping today's marketing landscape. Whether you're running a startup or scaling a national brand, we break down what works, what's next, and how to show up for your target audience. Interact, don't interrupt.

Having years of experience in Business, Marketing and leadership, I try to have good conversations with interesting people. In an effort to bring some value to our listeners, through entertaining conversations we discuss business ideas, tell interesting stories from our past experiences, and provide some guidance for entrepreneurs walking a similar path. We don't always or only discuss business. No topic is off-topic! I'll have a good description of each episode to help you the listener figure out if you are interested in listening to the particular episode or you'd like to skip it. Hope you ...