Showing results for "The Whale" in Marketing & Sales

Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts - the kind of sales that transform your business. Here, you'll learn how to turn the dangerous endeavor of selling to large companies and big contracts into a strategy for continued success and growth. Stop wasting time with little accounts and start landing monster accounts.

Johnny and Colin are mathematicians who work with some of the biggest consumer packaged goods companies around. Each week they discuss grocery trends, trade marketing, and the world of consumer packaged goods. Make sure you're subscribed to never miss an episode. Check them out at https://omniumcpg.com