Showing results for "Two Worlds" in Marketing & Sales

At last, the world will discover what happens to the greatest salesman when he finally emerges from his lonely retirement to commence a new career. At first, he finds failure - until he receives a special gift from someone he has not seen in half a century. He then returns triumphantly to his homeland to write his own 10 vows of success to be shared with all who seek a better life - including you.

Over a decade ago came the Hypnotic Salesman: seven key principles of subliminal communication that teach anyone to sell directly to the subconscious, bypassing the part of the mind responsible for judging and evaluating. Originally designed to give the sales executives of a major national commercial radio group the edge over their competitors, twelve years later the Hypnotic Salesman II drills down on the seven most powerful sales persuasion techniques in the world today. The secrets in this book will explode your closure rates, smash your targets and give you valuable insight into human motivation.

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score.

Это одна из самых вдохновляющих, мотивирующих и воодушевляющих книг всех времён. И вот, спустя 20 лет, мы дождались не менее блистательного продолжения!