Showing titles in E-Commerce
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La sharing economy
- Written by: Mario A. Maggioni
- Narrated by: Andrea Cecchi
- Length: 3 hrs and 37 mins
- Unabridged
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Affittare un appartamento con Airbnb, spostarsi con Blablacar, Uber o, più ecologicamente, con il bike sharing, cenare prenotando con Gnammo, dopo aver lasciato il cane a un dog-sitter trovato con Petme: benvenuti nel mondo della sharing economy e delle sue miriadi di applicazioni. C’è chi la vede come una soluzione alla crisi, per compensare redditi falcidiati dalla globalizzazione e per assicurare prezzi minori rispetto al mercato. Ma è anche il regno del lavoro non tutelato, della concorrenza sleale, dell'elusione di standard, garanzie e imposte.
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La sharing economy
- Narrated by: Andrea Cecchi
- Series: Farsi un'idea
- Length: 3 hrs and 37 mins
- Release Date: 15-10-19
- Language: italian
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₹378.16 or free with 30-day trial
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Money Without Boundaries
- How Blockchain Will Create a New Global Currency
- Written by: Thomas J. Anderson
- Narrated by: Graham Winton
- Length: 6 hrs and 41 mins
- Unabridged
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Compared with other currencies, blockchain-managed money markets are more straightforward and transparent. It is easier to monitor, understand, and assess the quality of their "full-faith and credit." Money Without Boundaries shows how not only money, but also the process of borrowing and lending, will evolve to be conducted in a 100% trusted, secure, transparent, open architecture environment. Anderson begins with a history of money and discusses the rise of cryptocurrency, concluding with a comparison of decentralized money markets to all other alternatives.
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Money Without Boundaries
- How Blockchain Will Create a New Global Currency
- Narrated by: Graham Winton
- Length: 6 hrs and 41 mins
- Release Date: 03-10-19
- Language: English
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₹649.64 or free with 30-day trial
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Crea il tuo primo funnel di vendita
- Strategie fondamentali per creare il tuo percorso di vendita online
- Written by: Ray Taylor
- Narrated by: Simone Lardieri
- Length: 1 hr and 42 mins
- Unabridged
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Per il tuo business online generare lead (contatti interessati al tuo prodotto o servizio) e convertirli in clienti è l'obiettivo principale. Grazie a questo manuale introduttivo, semplice e pratico sarai in grado di creare un funnel di vendita efficace, che ti permetterà di vendere i tuoi prodotti attraverso pochi passaggi. Passo dopo passo, questa guida ti insegnerà a creare il tuo primo funnel di vendita (letteralmente imbuto di vendita) grazie alla conoscenza e all'uso degli strumenti fondamentali per attrarre il potenziale cliente, convertirlo in acquirente e fidelizzarlo.
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Crea il tuo primo funnel di vendita
- Strategie fondamentali per creare il tuo percorso di vendita online
- Narrated by: Simone Lardieri
- Length: 1 hr and 42 mins
- Release Date: 24-08-19
- Language: italian
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₹347.56 or free with 30-day trial
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Voll Porno Marketing
- Online Marketing Training für sofort mehr Umsatz
- Written by: Pascal Schildknecht
- Narrated by: Pascal Schildknecht
- Length: 2 hrs and 50 mins
- Unabridged
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Hörbuch Online-Marketing-Training für eine sofortige Umsatzsteigerung. Dieses Hörbuch soll sowohl Anfängern als auch Profis in einfachen Schritten aufzeigen, wie unkompliziert und schnell im Internet Traffic generiert und dadurch (höhere) Umsätze erwirtschaftet werden können. Als Berater von kleinen Unternehmen bis hin zu Großkonzernen und als Dozent des Lehrgangs „Social-Media- & Online-Marketing-Manager” an der Wirtschaftsinformatikschule Schweiz verfügt Pascal Schildknecht über 16 Jahre Praxiserfahrung.
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Voll Porno Marketing
- Online Marketing Training für sofort mehr Umsatz
- Narrated by: Pascal Schildknecht
- Length: 2 hrs and 50 mins
- Release Date: 14-08-19
- Language: german
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₹377.18 or free with 30-day trial
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Growth Hacking Storytelling
- Come usare l'arte di raccontarsi per comunicare i tuoi valori e far crescere il tuo business
- Written by: Ray Taylor
- Narrated by: Simone Lardieri
- Length: 2 hrs and 34 mins
- Unabridged
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Una guida pratica per utilizzare al meglio le strategie del Growth Hacking nel tuo Storytelling. Il Growth Hacking Storytelling è una disciplina emergente che utilizza i concetti e gli strumenti del Growth Hacking per lo Storytelling. Utilizzare il Growth Hacking Storytelling significa quindi affinare una vera e propria arte, quella, in particolare, di raccontare storie e quindi di catturare l'attenzione dell'ascoltatore (potenziale cliente) per persuaderlo a scegliere te o quello che offri, indurlo ad acquistare, iscriversi, abbonarsi o qualsiasi altra cosa tu desideri che faccia.
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Growth Hacking Storytelling
- Come usare l'arte di raccontarsi per comunicare i tuoi valori e far crescere il tuo business
- Narrated by: Simone Lardieri
- Length: 2 hrs and 34 mins
- Release Date: 29-06-19
- Language: italian
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₹377.18 or free with 30-day trial
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The Invisible Brand
- Marketing in the Age of Automation, Big Data, and Machine Learning
- Written by: William Ammerman
- Narrated by: Jason Culp
- Length: 8 hrs and 48 mins
- Unabridged
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The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.
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The Invisible Brand
- Marketing in the Age of Automation, Big Data, and Machine Learning
- Narrated by: Jason Culp
- Length: 8 hrs and 48 mins
- Release Date: 14-06-19
- Language: English
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₹671.06 or free with 30-day trial
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Written by: Tim Hughes, Matt Reynolds
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 36 mins
- Unabridged
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The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 36 mins
- Release Date: 18-06-19
- Language: English
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₹671.06 or free with 30-day trial
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Building Digital Culture
- A Practical Guide to Successful Digital Transformation
- Written by: Daniel Rowles, Thomas Brown
- Narrated by: Tom Parks
- Length: 8 hrs and 39 mins
- Unabridged
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Building Digital Culture aims to answer a simple question: How can organisations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data than they know what to do with, a media landscape that's exploded in size and complexity, the risk of a new disruption around every corner, and only one certainty: that this change won't let up.
Preview -
Building Digital Culture
- A Practical Guide to Successful Digital Transformation
- Narrated by: Tom Parks
- Length: 8 hrs and 39 mins
- Release Date: 21-05-19
- Language: English
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₹671.06 or free with 30-day trial
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Instagram Marketing "Insiderwissen"
- 10.000 qualitativ gute Follower in einem Monat
- Written by: Christian Ehrnsperger
- Narrated by: Christian Ehrnsperger
- Length: 1 hr and 25 mins
- Unabridged
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Sie wollten schon immer Instaphame werden und als erfolgreicher Influencer oder Unternehmer Ihre Lieblingsmarken repräsentieren? Sie ärgern sich das Sie bisher kein Glück hatten, einen Ratgeber zu finden, der Ihnen im Bezug auf Instagram mit hilfreichen Informationen weiterhelfen kann? Kein Problem! Mit diesem Hörbuch haben Sie die Möglichkeit diesen Traum in Erfüllung gehen zu lassen. Machen Sie schluss mit Online Servicen die nicht halten was sie versprechen und nehmen Sie die Zügel selbst in die Hand.
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Instagram Marketing "Insiderwissen"
- 10.000 qualitativ gute Follower in einem Monat
- Narrated by: Christian Ehrnsperger
- Length: 1 hr and 25 mins
- Release Date: 14-05-19
- Language: german
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₹347.56 or free with 30-day trial
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Il metodo Aranzulla
- Imparare a creare un business online
- Written by: Salvatore Aranzulla
- Narrated by: Dario Sansalone
- Length: 2 hrs and 43 mins
- Unabridged
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Salvatore Aranzulla è il fondatore di uno dei portali web più visitati in Italia e da anni è un punto di riferimento per milioni di italiani che ogni giorno hanno a che fare con i piccoli problemi o le grandi insidie del mondo hi-tech. In questo audiolibro, dopo una prima parte nella quale si ripercorrono le tappe della sua precoce carriera da blogger informatico, l'autore presenta i "ferri del mestiere" e illustra il suo metodo per creare un sito di successo e trasformare una passione in un'impresa redditizia.
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Il metodo Aranzulla
- Imparare a creare un business online
- Narrated by: Dario Sansalone
- Length: 2 hrs and 43 mins
- Release Date: 04-03-19
- Language: italian
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₹377.18 or free with 30-day trial
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Written by: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Release Date: 19-02-19
- Language: English
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₹671.06 or free with 30-day trial
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Marketing online: le basi per capirlo
- Written by: Sam Gaidy
- Narrated by: Lorenzo Visi
- Length: 1 hr and 36 mins
- Unabridged
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Questo audiolibro spiega in modo semplice, ma in maniera approfondita, le basi e la metodologia di lavoro per capire e attuare una campagna di web marketing legata alla vendita di un prodotto. Il lettore è accompagnato passo dopo passo in ogni singolo aspetto della promozione sul web per aiutarlo a capire i tanti strumenti a sua disposizione nel variegato mondo del marketing online.
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Marketing online: le basi per capirlo
- Narrated by: Lorenzo Visi
- Length: 1 hr and 36 mins
- Release Date: 16-01-14
- Language: italian
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₹266.19 or free with 30-day trial
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Online Marketing: 4 Wege zum Erfolg
- Written by: Daniela Nelz
- Narrated by: Michael Freio Haas
- Length: 14 mins
- Unabridged
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Sie kennen sicher all die Werbebanner, auf denen geschrieben steht, dass sie nur mit wenigen Stunden pro Woche Tausende von Euros machen können; da muss ich Ihnen von Anfang an sagen, dass das nicht möglich ist - außer Sie gewinnen im Lotto. Im folgenden Hörbuch erhalten Sie Infos, wie Sie online Schritt für Schritt Geld verdienen können. Sie entscheiden, ob es Ihnen um ein kleines Nebeneinkommen geht oder ob Sie sogar ihr Leben damit finanzieren wollen.
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Online Marketing: 4 Wege zum Erfolg
- Narrated by: Michael Freio Haas
- Length: 14 mins
- Release Date: 27-01-17
- Language: german
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₹320.82 or free with 30-day trial
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The 10-Second Internet Manager
- Survive, Thrive, and Drive Your Company in the Information Age
- Written by: Mark Breier
- Narrated by: Mark Breier
- Length: 3 hrs and 57 mins
- Unabridged
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All managers today are Internet managers, whether they're ready to admit it or not. It doesn't matter if their business is large or small, old economy or new. In a faster, electronic, and more direct economy, every manager needs help. And here it is. The 10-Second Internet Manager offers...
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The 10-Second Internet Manager
- Survive, Thrive, and Drive Your Company in the Information Age
- Narrated by: Mark Breier
- Length: 3 hrs and 57 mins
- Release Date: 23-01-01
- Language: English
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₹378.16 or free with 30-day trial
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10 Quick Steps to Chris Pirillo's Blog Traffic School
- Written by: Chris Pirillo, David Lawrence
- Narrated by: David Lawrence
- Length: 31 mins
- Abridged
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Blogging is hot. Do you have one? Make it hotter with this new book. Chris Pirillo shows you, in 10 quick steps, the fastest, easiest way to build traffic to your blog, involve your community, post efficiently, get known for your blog's quirks, how to handle complaints and more. Learn the fastest way to build an audience...the blogging software you should use (and why)...the six plug-ins you should use on your blog...and why your blog's look matters and should be unique.
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10 Quick Steps to Chris Pirillo's Blog Traffic School
- Narrated by: David Lawrence
- Length: 31 mins
- Release Date: 25-08-03
- Language: English
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₹320.82 or free with 30-day trial
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Scrivere per il web 2.0
- Come fare content marketing che funziona
- Written by: Alessandro Scuratti
- Narrated by: Lorenzo Visi
- Length: 4 hrs and 39 mins
- Unabridged
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Così come esistono delle regole per la scrittura tradizionale su carta, ne esistono anche per il web writing, cioè per la scrittura sul web. In effetti, ogni volta che scriviamo online, stiamo comunicando su un mezzo che ha caratteristiche particolari, differenti da quelle di tutti gli altri media. Lo si capisce già dal fatto che i testi per Internet si chiamino "contenuti", e che non siano semplicemente composti da parole, ma anche da link, da immagini e da video. La scrittura per il web è in sostanza un mondo a sé rispetto alla scrittura tradizionale.
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Scrivere per il web 2.0
- Come fare content marketing che funziona
- Narrated by: Lorenzo Visi
- Length: 4 hrs and 39 mins
- Release Date: 31-07-15
- Language: italian
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₹458.27 or free with 30-day trial
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The Cluetrain Manifesto
- The End of Business as Usual
- Written by: Rick Levine, Christopher Locke, Doc Searls,
- Narrated by: Dick Summer
- Length: 6 hrs and 10 mins
- Unabridged
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The Cluetrain Manifesto is all the buzz. This iconoclastic look at business in the Internet age has a special eye for debunking old views of customers and service. Download and listen now - an audible.com audio exclusive.
Plus, check out the rants of Cluetrain co-author Christopher Locke, a.k.a. RageBoy.Preview -
The Cluetrain Manifesto
- The End of Business as Usual
- Narrated by: Dick Summer
- Length: 6 hrs and 10 mins
- Release Date: 25-02-00
- Language: English
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₹655.38 or free with 30-day trial
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Mobilize
- Strategies for Success from the Frontlines of the App Revolution
- Written by: Rana June Sobhany
- Narrated by: Rana June Sobhany
- Length: 5 hrs and 27 mins
- Unabridged
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Everyone wants their product to be the next great killer app. But in the increasingly crowded world of mobile content, this pinnacle of success is becoming harder and harder to reach. Visionary author Rana June Sobhany offers a lively step-by-step process that will enable anyone to aggressively position, market, and sell their product.
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Mobilize
- Strategies for Success from the Frontlines of the App Revolution
- Narrated by: Rana June Sobhany
- Length: 5 hrs and 27 mins
- Release Date: 17-01-11
- Language: English
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₹504.38 or free with 30-day trial
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Usa il neuromarketing per il tuo business
- Written by: Phil Maxwell
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 46 mins
- Unabridged
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Questo audiolibro offre tutti gli strumenti per chi vuole migliorare il proprio business e orientare la propria azienda, il proprio prodotto o servizio sempre di più verso il cliente. Grazie agli strumenti del neuromarketing ognuno potrà imparare a creare una customer experience positiva che è fondamentale non solo come processo di vendita ma soprattutto come processo di creazione di valore relazionale ed emozionale.
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Usa il neuromarketing per il tuo business
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 46 mins
- Release Date: 24-04-15
- Language: italian
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₹472.58 or free with 30-day trial
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(prima) Content (poi) Marketing
- Il contenuto al centro di ogni strategia di comunicazione
- Written by: Sam Gaidy
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 1 min
- Unabridged
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Questo libro ti può essere utile prima degli altri libri di content marketing. Sul mercato si trovano innumerevoli contenuti, gratuiti o a pagamento, ricchi di consigli pratici su come creare i tuoi contenuti di marketing. Questo libro ti insegna a comprendere e a definire con precisione prima il contenuto e poi il marketing del contenuto e allo stesso tempo rivendica il fatto che viene prima il contenuto del marketing, cioè che è il contenuto il cuore pulsante di ogni azione di marketing. Scoprirai che il contenuto è un oggetto ben più complesso di quanto in genere lo si consideri. E comprenderai strutturalmente che il contenuto non è il mezzo della comunicazione, ma il suo fine.
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(prima) Content (poi) Marketing
- Il contenuto al centro di ogni strategia di comunicazione
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 1 min
- Release Date: 03-07-15
- Language: italian
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₹472.58 or free with 30-day trial
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