Showing titles in Internet & Social Media
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Manuale di social media marketing
- Pratico e operativo
- Written by: Giorgia Bertoglio
- Narrated by: Roberta Traina
- Length: 4 hrs and 17 mins
- Unabridged
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Questo manuale si rivolge a quanti vogliano promuovere online la propria attività, attraverso il SOCIAL MEDIA MARKETING, ma non hanno tempo per seguire corsi di persona o non vogliano rivolgersi a esosi professionisti, preferendo il fai da te. Pertanto, non si tratta di un manuale per soli addetti ai lavori ma di un libro molto pratico e ricco di esempi reali, dal linguaggio semplice e accessibile a tutti. Dunque, è un libro per principianti? Si, ma è anche un libro per chiunque voglia avere rapidamente sottomano un breve compendio della materia.
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Manuale di social media marketing
- Pratico e operativo
- Narrated by: Roberta Traina
- Length: 4 hrs and 17 mins
- Release Date: 12-02-21
- Language: italian
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₹504.38 or free with 30-day trial
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パワーポッドキャストの作り方
- Narrated by: アポロ
- Length: 1 hr and 58 mins
- Release Date: 11-11-20
- Language: japanese
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₹253.42 or free with 30-day trial
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#HashtagActivism
- Networks of Race and Gender Justice
- Written by: Sarah J. Jackson, Moya Bailey, Brooke Foucault Welles,
- Narrated by: Lisa Reneé Pitts
- Length: 8 hrs and 58 mins
- Unabridged
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The power of hashtag activism became clear in 2011, when #IranElection served as an organizing tool for Iranians protesting a disputed election and offered a global audience a front-row seat to a nascent revolution. Since then, activists have used a variety of hashtags to advocate, mobilize, and communicate. In this book, Sarah Jackson, Moya Bailey, and Brooke Foucault Welles explore how and why Twitter has become an important platform for historically disenfranchised populations, including Black Americans, women, and transgender people.
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#HashtagActivism
- Networks of Race and Gender Justice
- Narrated by: Lisa Reneé Pitts
- Length: 8 hrs and 58 mins
- Release Date: 17-11-20
- Language: English
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₹667.71 or free with 30-day trial
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#miyodigital (Narración en Castellano) [#MyDigitalSelf]
- Written by: Rodrigo Miranda, ISDI Digital Talent
- Narrated by: Rodrigo Miranda
- Length: 2 hrs and 5 mins
- Unabridged
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#miyodigital es el primer libro sobre marca personal en el mundo digital planteado en forma de manual práctico, para que puedas ver las consecuencias de las buenas y malas decisiones sobre tu presencia en internet y en las redes sociales.
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#miyodigital (Narración en Castellano) [#MyDigitalSelf]
- Narrated by: Rodrigo Miranda
- Length: 2 hrs and 5 mins
- Release Date: 18-09-20
- Language: spanish
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₹293.60 or free with 30-day trial
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Written by: David Meerman Scott, Jim Sterne
- Narrated by: Dan John Miller
- Length: 5 hrs and 31 mins
- Unabridged
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrated by: Dan John Miller
- Length: 5 hrs and 31 mins
- Release Date: 17-07-20
- Language: English
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₹504.38 or free with 30-day trial
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Willkommen in Neuland
- Ein Reiseführer durch YouTube, Instagram & Co. Für Eltern und andere Digital Immigrants
- Written by: @dieserdad
- Narrated by: @dieserdad
- Length: 4 hrs and 49 mins
- Unabridged
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SHORT DESC"Was machen die da eigentlich? Und wie funktioniert es?" Als Vater und Manager eines erfolgreichen YouTubers schildert der Autor @dieserdad auf unterhaltsame Weise, was #diesejungenleute in der digitalen Welt treiben, welche Bedürfnisse dahinterstehen, und welche Folgen das für Erziehung, Gesellschaft und Freizeitgestaltung hat. @dieserdad ist der Vater von Oskar (@dieseroskar), einem der bekanntesten und erfolgreichsten YouTuber der jungen Generation. Als dessen Erziehungsberechtigter, Manager und zunehmend auch selbst Creator hat er "Neuland".
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Willkommen in Neuland
- Ein Reiseführer durch YouTube, Instagram & Co. Für Eltern und andere Digital Immigrants
- Narrated by: @dieserdad
- Length: 4 hrs and 49 mins
- Release Date: 26-03-20
- Language: german
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₹497.01 or free with 30-day trial
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The Manipulators
- Facebook, Google, Twitter, and Big Tech's War on Conservatives
- Written by: Peter Hasson
- Narrated by: Andrew Eiden
- Length: 6 hrs and 20 mins
- Unabridged
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For better or for worse, Google and social media - “Big Tech”, collectively - have become the new public square. Unfortunately, this public square has a watchful referee standing behind them, ready and waiting to blow the whistle if they veer too far from the preferred narrative. Americans have given these companies enormous power to select the information they read, share and discuss with their neighbors and friends.
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The Manipulators
- Facebook, Google, Twitter, and Big Tech's War on Conservatives
- Narrated by: Andrew Eiden
- Length: 6 hrs and 20 mins
- Release Date: 04-02-20
- Language: English
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₹649.64 or free with 30-day trial
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Behind the Screen
- Content Moderation in the Shadows of Social Media
- Written by: Sarah T. Roberts
- Narrated by: Laura Darrell
- Length: 7 hrs and 13 mins
- Unabridged
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Social media on the internet can be a nightmarish place. A primary shield against hateful language, violent videos, and online cruelty uploaded by users is not an algorithm. It is people. Mostly invisible by design, more than 100,000 commercial content moderators evaluate posts on mainstream social media platforms: enforcing internal policies, training artificial intelligence systems, and actively screening and removing offensive material. Roberts, an award-winning social media scholar, offers the first extensive ethnographic study of the commercial content moderation industry.
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Behind the Screen
- Content Moderation in the Shadows of Social Media
- Narrated by: Laura Darrell
- Length: 7 hrs and 13 mins
- Release Date: 17-12-19
- Language: English
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₹649.64 or free with 30-day trial
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Digital Etiquette
- Everything You Wanted to Know About Modern Manners but Were Afraid to Ask
- Written by: Victoria Turk
- Narrated by: Victoria Turk
- Length: 5 hrs and 19 mins
- Unabridged
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In this irreverent journey through the murky world of digital etiquette, WIRED's Victoria Turk provides an indispensable guide to minding our manners in a brave new online world. The digital revolution has put us all within a few clicks, taps and swipes of each other. But familiarity can breed contempt, and whilst we’re more likely than ever to fall in love online, we’re also more likely to fall headfirst into a blazing row with a stranger. Google’s unofficial motto is Don’t Be Evil, but sometimes that’s easier said than done.
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Digital Etiquette
- Everything You Wanted to Know About Modern Manners but Were Afraid to Ask
- Narrated by: Victoria Turk
- Length: 5 hrs and 19 mins
- Release Date: 16-01-20
- Language: English
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₹562.51 or free with 30-day trial
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Social Media Marketing 2019
- La Guida al marketing digitale su Facebook, Instagram & Co., per principianti e aziende
- Written by: Carmelo Mazzini
- Narrated by: Alessandro Bianchi
- Length: 1 hr and 2 mins
- Unabridged
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La Guida al marketing digitale su Facebook, Instagram & Co., per principianti e aziende! Sfrutta al meglio le piattaforme social seguendo le novità importanti e le strategie testate da noi sul campo ed efficaci, scopri le soluzioni migliori per sviluppare il mercato aziendale o semplicemente piccoli segreti per il tuo profilo social. Il tuo obiettivo è cambiare l'immagine della tua azienda? Migliorarla? Rinfrescarla? Ti tieni alla larga da Instagram, Twitter e Co. perché credi di non saperli utilizzare? Scopri i suggerimenti più facili e di maggior impatto.
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Social Media Marketing 2019
- La Guida al marketing digitale su Facebook, Instagram & Co., per principianti e aziende
- Narrated by: Alessandro Bianchi
- Length: 1 hr and 2 mins
- Release Date: 20-08-19
- Language: italian
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₹223.92 or free with 30-day trial
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Raising a Screen-Smart Kid
- Embrace the Good and Avoid the Bad in the Digital Age
- Written by: Julianna Miner
- Narrated by: Julianna Miner
- Length: 7 hrs and 22 mins
- Unabridged
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For parents who didn't grow up with smartphones but can't let go of them now, expert advice on raising kids in our constantly connected world Most kids get their first smartphone at the same time that they're experiencing major developmental changes. Making mistakes has always been a part of...
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Raising a Screen-Smart Kid
- Embrace the Good and Avoid the Bad in the Digital Age
- Narrated by: Julianna Miner
- Length: 7 hrs and 22 mins
- Release Date: 23-07-19
- Language: English
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₹879.00 or free with 30-day trial
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Written by: Tim Hughes, Matt Reynolds
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 36 mins
- Unabridged
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The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 36 mins
- Release Date: 18-06-19
- Language: English
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₹671.06 or free with 30-day trial
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Written by: Michael Sanders, Susannah Hume
- Narrated by: Simon Vance
- Length: 6 hrs and 51 mins
- Unabridged
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Narrated by: Simon Vance
- Length: 6 hrs and 51 mins
- Release Date: 14-05-19
- Language: English
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₹649.64 or free with 30-day trial
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Wish I Were Here
- Boredom and the Interface
- Written by: Mark Kingwell
- Narrated by: Adam Lofbomm
- Length: 5 hrs and 58 mins
- Unabridged
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Are you bored of the endless scroll of your social media feed? Do you swipe left before considering the human being whose face you just summarily rejected? Do you skim articles on your screen in search of intellectual stimulation that never arrives? If so, this book is the philosophical lifeline you have been waiting for. Offering a timely meditation on the profound effects of constant immersion in technology, also known as the Interface, Wish I Were Here draws on philosophical analysis of boredom and happiness to examine the pressing issues such as screen addiction....
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Wish I Were Here
- Boredom and the Interface
- Narrated by: Adam Lofbomm
- Length: 5 hrs and 58 mins
- Release Date: 30-04-19
- Language: English
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₹562.51 or free with 30-day trial
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Share This: How You Will Change the World with Social Networking
- Written by: Deanna Zandt
- Narrated by: Tamara Marston
- Length: 5 hrs and 1 min
- Unabridged
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With Share This! both regular folks of a progressive bent and committed activists can learn how to go beyond swapping movie reviews and vacation photos (not that there's anything wrong with that). At the moment, the same kinds of people who dominate the dialog off-line are dominating it online, and things will never change if that doesn't change. Progressives need to get on social networks and share their stories, join conversations, connect with others - and not just others exactly like themselves.
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Share This: How You Will Change the World with Social Networking
- Narrated by: Tamara Marston
- Length: 5 hrs and 1 min
- Release Date: 10-09-10
- Language: English
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₹504.38 or free with 30-day trial
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Scrivere per il web 2.0
- Come fare content marketing che funziona
- Written by: Alessandro Scuratti
- Narrated by: Lorenzo Visi
- Length: 4 hrs and 39 mins
- Unabridged
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Così come esistono delle regole per la scrittura tradizionale su carta, ne esistono anche per il web writing, cioè per la scrittura sul web. In effetti, ogni volta che scriviamo online, stiamo comunicando su un mezzo che ha caratteristiche particolari, differenti da quelle di tutti gli altri media. Lo si capisce già dal fatto che i testi per Internet si chiamino "contenuti", e che non siano semplicemente composti da parole, ma anche da link, da immagini e da video. La scrittura per il web è in sostanza un mondo a sé rispetto alla scrittura tradizionale.
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Scrivere per il web 2.0
- Come fare content marketing che funziona
- Narrated by: Lorenzo Visi
- Length: 4 hrs and 39 mins
- Release Date: 31-07-15
- Language: italian
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₹458.27 or free with 30-day trial
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(prima) Content (poi) Marketing
- Il contenuto al centro di ogni strategia di comunicazione
- Written by: Sam Gaidy
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 1 min
- Unabridged
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Questo libro ti può essere utile prima degli altri libri di content marketing. Sul mercato si trovano innumerevoli contenuti, gratuiti o a pagamento, ricchi di consigli pratici su come creare i tuoi contenuti di marketing. Questo libro ti insegna a comprendere e a definire con precisione prima il contenuto e poi il marketing del contenuto e allo stesso tempo rivendica il fatto che viene prima il contenuto del marketing, cioè che è il contenuto il cuore pulsante di ogni azione di marketing. Scoprirai che il contenuto è un oggetto ben più complesso di quanto in genere lo si consideri. E comprenderai strutturalmente che il contenuto non è il mezzo della comunicazione, ma il suo fine.
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(prima) Content (poi) Marketing
- Il contenuto al centro di ogni strategia di comunicazione
- Narrated by: Lorenzo Visi
- Length: 2 hrs and 1 min
- Release Date: 03-07-15
- Language: italian
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₹472.58 or free with 30-day trial
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Breakpoint
- Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know About Technology Is in Your Brain
- Written by: Jeff Stibel
- Narrated by: Robert David Grant
- Length: 7 hrs and 37 mins
- Unabridged
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We are living in a world in which cows send texts to farmers when they're in heat, where the most valuable real estate in New York City houses computers, not people, and some of humanity's greatest works are created by crowds, not individuals. We are in the midst of a networking revolution - set to transform the way we access the world's information and the way we connect with one another. Studying biological systems is perhaps the best way to understand such networks, and nature has a lesson for us if we care to listen: Bigger is rarely better in the long run.
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Breakpoint
- Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know About Technology Is in Your Brain
- Narrated by: Robert David Grant
- Length: 7 hrs and 37 mins
- Release Date: 13-12-13
- Language: English
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₹649.64 or free with 30-day trial
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Gemeinsam einsam
- Wie Facebook, Google & Co. unser Leben verändern
- Written by: Carsten Görig
- Narrated by: Andreas Herrler
- Length: 5 hrs and 30 mins
- Unabridged
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Google, Facebook, Twitter, Apple lassen uns teilhaben an allem, was in der Welt passiert. Der Preis, den wir für die neue technologische Hilfe bezahlen, ist allerdings hoch. Wer steckt hinter den Unternehmen, die uns ein neues, vernetztes Dasein versprechen? Was sind die Risiken und Nebenwirkungen, wenn wir unsere intimsten Daten gewinnorientierten Internet-Diensten anvertrauen? Carsten Görig zeigt erstmals, welche Interessen die Großen dieser Branche tatsächlich verfolgen, was ihre praktischen Dienste mit uns und unseren Daten anstellen und was sie uns Nutzern verschweigen. Nach einem Magisterstudium in Anglistik war Carsten Görig Redakteur in den Online-Redaktionen von Tiscali und Tomorrow. Heute lebt er in Hamburg und arbeitet als Journalist und Buchautor. Er schreibt u.a. für Spiegel Online und Stern.
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Gemeinsam einsam
- Wie Facebook, Google & Co. unser Leben verändern
- Narrated by: Andreas Herrler
- Length: 5 hrs and 30 mins
- Release Date: 20-07-18
- Language: german
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₹562.51 or free with 30-day trial
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RISK!
- True Stories People Never Thought They'd Dare to Share
- Written by: Kevin Allison
- Narrated by: Kevin Allison, Sarah Mollo-Christensen, Robin Miles
- Length: 10 hrs and 53 mins
- Unabridged
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A "fascinating" (MetroSource) collection of uncensored, confessional, and at times outrageously funny essays about coming of age, coming out, and the wildest experiences that define us. Collecting the most celebrated stories from the hit podcast RISK!, along with all-new true tales about...
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RISK!
- True Stories People Never Thought They'd Dare to Share
- Narrated by: Kevin Allison, Sarah Mollo-Christensen, Robin Miles
- Length: 10 hrs and 53 mins
- Release Date: 17-07-18
- Language: English
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₹650.61 or free with 30-day trial
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