Showing titles in Business Communication

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Most business owners are blindly guessing at their social media strategy...

In Difficult Conversations Don't Have to be Difficult, bestselling author Jon Gordon and veteran human resources professional and executive coach Amy P. Kelly deliver an inspiring new take on how to make tough workplace conversations an asset in building a stronger team and organization. The book, written as a business fable, follows Ruth, the CEO of a successful multinational company who has been instructed by her board to prepare her company for sale.

For speakers who want to make their presentations more impressive than the tens of thousands of speeches delivered (and immediately forgotten) every day, The How of WOW offers a refreshing antidote to the usual formulas. The How of WOW offers hundreds of practical tips, techniques, and illuminating examples to help speakers at every stage of the speech process, from considering an invitation to speak to making sure that the message is remembered even after the speech is over.

This book will help you perfect the art of chitchat until it becomes second-nature. For many communication students, this is the final piece of the puzzle needed to turn one into a master conversationalist. At the very least, becoming confident in your ability to engage in small talk will make conversation more enjoyable and increase fulfillment in your social life. But the potential rewards are so much more far-reaching, both professionally and personally, that it is well worth the relatively small effort to attain.

Your boss plays an important role in your career. So how do you navigate this delicate, significant professional relationship without playing political games or compromising your character? Managing Up offers concise, expert tips.

Discover the "must-listen for every smart, capable woman who wants to succeed"-a guide on how to communicate with maximum impact in the workplace that's the new book in the New York Times bestselling Nice Girls Don't series (Anne Fisher, Fortune.com). How many times have you asked yourself why...

The 25 Minute Meeting goes beyond "cut to the chase" and shows you how to take back your work day with smarter planning and more productive action. Meetings have become a de facto way of working, and as they pile up and stretch to interminable lengths, they eat up our days and sink productivity - if they are poorly planned and run. Done well, meetings are short, sharp, productive affairs that provide critical time and space for the interactions that drive business forward.

Dieses unterhaltsame Hörbuch erzählt die faszinierende Business-Geschichte von Peter Jansen, einem Karrieremenschen, der eine Strategie sucht, um die Einstellung und Motivation seiner Mitarbeiter zu verbessern. Als er bei seiner Suche auf das Neuro-Linguistische-Programmieren (NLP) stösst, erkennt er begeistert die unbegrenzten Möglichkeiten.

Im Kern baut dieses NLP - Einstiegshörbuch auf der grundsätzlichen Antriebskraft jedes Menschen auf: den Gefühlen.

It's amazing the misinformation found in most résumé books! Scott Bennett has hired hundreds of people in a variety of industries, and he knows firsthand what kind of résumé sparks an employer's interest - and which ones fail. In The Elements of Résumé Style, he warns against popular "tricks" that tend to backfire - and instead informs listeners how to craft clear, compelling, targeted résumés and cover letters that actually work.

Forget That! shows you the fatal flaws in twenty-two common principles we’ve all learned throughout life and gives you actionable tools to counteract them. Dr. Flax shows you the pitfalls of following these ideas and how they can derail your career and ruin your relationships. This book is an expert’s toolkit for overcoming “common knowledge,” reading people better, understanding human nature, communicating more effectively, and maximizing productivity.

In today's highly competitive business environment, negotiation skills are more important than ever. Whether you're seeking to close a deal, resolve a conflict, or simply get your way, the ability to negotiate effectively can mean the difference between success and failure. Negotiation is a key element of virtually every aspect of business, from sales and marketing to human resources and management. In this audiobook, we will explore the key principles and strategies of effective negotiation, drawing on the latest research and best practices in the field.

In this third edition of How to Talk to Absolutely Anyone, entrepreneur, business mentor, and international speaker Mark Rhodes delivers a practical yet accessible guide to break through barriers and make a connection. Whether you fear judgement and rejection, or just struggle to know what to say, this book provides listeners with the tools needed to navigate social situations.

Today, firms have many language-based decisions to make-- from the brand name to the language of their annual reports to what they should or shouldn't say on social media. Moreover, consumers leave a goldmine of information via their words expressing their likes, dislikes, perceptions and...

A fresh and fascinating look at politeness and the important role it plays in our work, relationships and lives, from professor and pioneer of Politeness Theory, Louise Mullany 'Fascinating and insightful. I'm grateful to have read it, and pleased to have learnt so much in the process. I would -...

Communicating with Mastery provides listeners with a rich treasure trove of frameworks and tools for leadership communication as developed and taught over the past decade at Stanford's Graduate School of Business. Designed for the business leader on the go, it provides you quick access to helpful approaches to vexing communication problems leaders face today in speaking and writing to various audiences.

Loyal customers are the beating heart of every great business. So why do so many companies act like adrenaline junkies, chasing after new customers at the expense of creating deeper, more profitable relationships with the ones they already have? Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an ongoing revenue drain as one-time customers fail to return. A better solution is to shift resources from attracting new customers to engaging the base.

"An excellent introduction to behavioral science with relatable examples is presented by an expert narrator." - AudioFile Magazine on The Life-Changing Science of Detecting Bullshit Expanding upon his viral TEDx Talk, psychology professor and social scientist John V. Petrocelli's The...

As a manager, it's your responsibility to ensure your team is motivated and performing at a high level. But recent data reveals abysmal engagement levels among workers around the globe. How do you fix the problem—before your most talented people walk out the door? By understanding what drains your employees, you can increase their job satisfaction and push them toward achieving their goals. The HBR Guide to Motivating People provides practical tips and advice to help your team find meaning in their work, build on their strengths, and produce the best results for the organization.

Learn to overcome your difficulties with a boss who is uninterested in your concerns, or resistant to giving needed support. Or discover how to win the cooperation of senior managers who are hard to reach, and hard to sell on your ideas, products, or services. In their classic book, Influence Without Authority, Allan Cohen and David Bradford provided a universal model of how to influence someone you don't control. Influencing Up applies those ideas to problematic bosses and other powerful people, with sophisticated tactics for building partnerships with them.

In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime?" Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million.