Showing titles in Business Communication

The classic guide to bringing out the best in people at their worst - updated with even more can't-standable people! 

The most effective communicators in the world all structure their messages the same way, by designing for simplicity. But the problem is, simple is hard work. Our brains are programmed to complicate. Our world incentivizes more, more, more. It takes deliberate, intentional effort to communicate in a way that seems effortless. In Simply Put, award-winning marketing entrepreneur Ben Guttmann unveils a five-part framework that allows anybody to communicate with clarity. With this book, you'll be able to design messages that are beneficial, focused, salient, empathetic, and minimal—and that work.

Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’ wise advice will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.

Listening might seem like the easiest thing in the world to do. But most people retain only a fraction of what they hear, resulting in miscommunications and lost opportunities. When you actively listen, you learn to gather perspectives, bridge differences, and resolve problems. Absorbing what a person is saying, thinking, and feeling sets the stage for dramatically improved relationships and increased professional success.

There are days in every working parent's life when it feels like you're screaming into the wind. The days when you have to ask your childless boss if you can leave work early - again - for a kid issue. The days your kid tearfully asks why you have to get on an airplane for work when you just got home. But we can have fewer days like that and more productive conversations. We can listen and be heard. In Communicate Better with Everyone, experts provide answers to the challenges you face as a working parent.

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

Written by comedians James Schloeffel and Charles Firth, this business self-help guide teaches listeners how to outmanoeuvre their colleagues and climb the corporate ladder with nothing more than an obnoxious LinkedIn profile, a pack of Post-it Notes and the phrase 'circle back'. Spread over ten informative units, W*nkernomics covers essential workplace skills such as how to write a passive aggressive email, how to snow your colleagues with acronyms (HTSYCWA) and how to look like a genius in meetings when you don't know anything at all.

There's an overlooked but critical scientific fact that every marketing professional needs to know: Many decisions start with attention, and it's your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people's attention, much less persuade them?

Stories for Work walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game-changer in business; whether tragedy, triumph, tension, or transition, a good story can captivate the listener and help you achieve your goals.

Jean Oelwang, president of Virgin Unite, has interviewed over 60 business and life partnerships - including Desmond and Leah Tutu, and Ben and Jerry - revealing how to nurture relationships with depth and purpose. These kinds of deep connections have a profound ripple effect on everything we do, supporting us to achieve more, withstand anything and amplify impact. In this audiobook, she unpicks the values that connect great partners, the daily rituals that they use to stay in sync and the habits that allow them to disagree respectfully and productively.

Don't miss the boat! Carry more clout! Come out on top! Jump-start your career with Speak Better Business English. Wouldn't it be fun to blow your competitors out of the water? You can...with your new secret weapon: better business English. Americans don't speak the kind of English you'll find in textbooks or hear in most classrooms. They speak business lingo - an arsenal of expressions and idioms that cover marketing, finance, accounting, HR issues, strategy, and other business topics.

This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in...

In this widely anticipated and deeply researched book, Dr. Donohue, a victim of workplace stress herself, lays out a seven-step solution to give you the tools you need to make communication a cure for workplace stress, not a cause - even (especially) when you're working with a generationally diverse team.  

Elevate your leadership game and discover the secrets to winning big in business and innovation. Big Bet Leadership equips business leaders with the principles and tactics to achieve critical results and solve complex problems facing businesses today. You will capture the upside potential while avoiding the many failure points inherent to AI strategies, growth strategies, M&A, innovation programs, operating model transitions, and digital transformation.

Theresa Miller has spent decades working as a journalist and now media trainer, coaching people across all industries–from CEOs and academics to climate campaigners, entrepreneurs and artists–to communicate confidently, clearly and concisely. In Speak Up, she shows you how to successfully share your expertise and experience with an audience–whether it’s creating an inspiring work presentation or media release, blitzing a job interview or nailing your message on a podcast, panel, TV or radio interview.

A field-tested set of principles and practices for connecting with others on a deeper level and fostering more meaningful relationships.

Negotiation-whether brokering a deal, mediating a dispute, or writing up a contract-is both a necessary and challenging aspect of business life. This guide helps managers to sharpen their skills and become more effective deal makers in any situation.

The World's Simplest Guide to the Stock Market provides a crash course on the essentials of stocks and the stock market. In plain language it gives clear answers to key questions such as: - What is a company, how do companies grow, how do companies raise money, and how does a company go public?...

Napoleon Hill assentou os pilares da literatura de desenvolvimento pessoal ao organizar e explicar as Leis do Sucesso no início do século 20. Este audiolivro aborda três elementos indispensáveis para a conquista de objetivos pessoais, profissionais e financeiros: visão criativa, pensamento organizado e atenção controlada. "Capitão da minha alma, senhor do meu destino" é a compilação de três livretos de uma série chamada "Mental Dynamite", cujos originais haviam se perdido e foram redescobertos há pouco pela Fundação Napoleon Hill.

Réunions, Événements et Présentations explique que leur objectif est de vendre ou d'obtenir une adhésion. Les autres types devraient utiliser d'autres formes de communication pour économiser du temps et de l'argent, ainsi que pour accélérer le processus. Cet ouvrage explore les tenants...