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The Economist

 17 titles in series
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Business Strategy Publisher's Summary

A business's overall strategy may be set at board level, but many people throughout the organisation will be involved in deciding that strategy and implementing it - making decisions that are strategic in nature.

On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous. This book looks at the whole process of strategic decision-making: the forces that influence decision-makers, the traps they fall into, the times when a rational approach to decision-making is required and those when intuition is needed, the techniques that can help managers reach a strategically sound decision, and the questions they should ask themselves before coming to a decision.By looking at the range of strategic decisions that companies face and the techniques - old and new - that can help, this book provides insights into how to make effective strategic decisions.

Jeremy Kourdi is a freelance writer and business consultant. During his career he has worked with many well-known organisations in the UK and internationally including the Economist, IMD Business School in Lausanne and the Chartered Management Institute. He has an MA in International Relations and is the author of twelve business books and many articles.

©2009 Jeremy Kourdi (P)2013 Audible Ltd
Business Strategy

Business Strategy

The Economist

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Megachange

Megachange

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Book of Isms

Book of Isms

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Guide to Management Ideas and Gurus

Guide to Management Ideas and Gurus

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Modern Warfare, Intelligence and Deterrence: The Technologies That Are Transforming Them

Modern Warfare, Intelligence and Deterrence: The Technologies That Are Transforming Them

The Economist

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Economics: Making sense of the Modern Economy

Economics: Making sense of the Modern Economy

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Successful Strategy Execution

Successful Strategy Execution

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Organisation Culture

Organisation Culture

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Book of Obituaries

Book of Obituaries

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Marketing: A Guide to the Fundamentals

Marketing: A Guide to the Fundamentals

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Guide to Decision Making

Guide to Decision Making

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Negotiation

Negotiation

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Guide to the European Union

Guide to the European Union

The Economist

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Brands and Branding

Brands and Branding

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Emerging Markets

Emerging Markets

The Economist

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Marketing for Growth

Marketing for Growth

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The Chief Financial Officer

The Chief Financial Officer

The Economist

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