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Jobs To Be Done
- A Roadmap for Customer-Centered Innovation
- Written by: Stephen Wunker, David Farber, Jessica Wattman
- Narrated by: Tim Andres Pabon
- Length: 4 hrs and 52 mins
- Unabridged
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In a challenging economy filled with nimble competitors, no one can afford to stagnate. Yet innovation is notoriously difficult. Only one in 100 new products is successful enough to cover development costs, and even fewer impact a company's growth trajectory. So how do you pinpoint the winning...
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Jobs To Be Done
- A Roadmap for Customer-Centered Innovation
- Narrated by: Tim Andres Pabon
- Length: 4 hrs and 52 mins
- Release Date: 07-11-16
- Language: English
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