Paul Skinner
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Paul Skinner

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Paul Skinner is the author of The Purpose Upgrade: Change your Business to Save the World. Change the World to Save your Business, which won Highly Commended in the Change & Sustainability category at the 2023 Business Book Awards. Mike Berners-Lee, author of There Is No Planet B, described The Purpose Upgrade as, ‘...a necessary and enlightening call to action for businesses to re-think why they exist and the implications for everything they say, think and do'. Paul is also the author of Collaborative Advantage: How Collaboration Beats Competition as a Strategy for Success, which was described by Ben Cohen and Jerry Greenfield, Co-founders of Ben and Jerry's ice cream, as, 'the perfect recipe for successful businesses that improve lives'. Through his consulting practice the Agency of the Future, Paul supports clients in driving purpose-led change and better mobilising stakeholders for lasting success. Paul has worked with major global businesses such as PwC, Sony and RES Group. His thought leadership has also had particular impact in the humanitarian sector where Paul has worked on many industry-leading collaborative initiatives including for the Humanitarian Leadership Academy, the Start Network and the United Nations. Paul is also the founder of MarketingKind, a non-profit professional membership community bringing business leaders, marketers and change-makers together to address our most pressing problems as 'marketing briefs in disguise’. MarketingKind has been facilitating pro bono marketing support for small charities and social enterprises since 2011 and has helped to revolutionise skilled volunteering in the UK. As an experienced public speaker Paul has delivered notable keynote talks for organisations such as the United Nations, Sony, Women’s Forum for the Economy and Society and Save the Children. He also regularly interviews eminent leaders for MarketingKind events such as Seth Godin, Rebecca Henderson, Ian Goldin, Polly Mackenzie and Andy Burnham. Paul is a trustee of Ventures for Humanity, an advisory board member at the Museum of Brands, an Expert Advisor for the Future Strategy Club and has been awarded an honorary visiting fellowship by Edge Hill University Business School.
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  • The Purpose Upgrade cover art

    • The Purpose Upgrade

    • Change Your Business to Save the World. Change the World to Save Your Business.
    • Written by: Paul Skinner
    • Narrated by: Paul Skinner
    • Length: 9 hrs and 5 mins
    • Release Date: 22-09-22
    • Language: English
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