Writing, Research & Publishing Guides

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach....

Two must-have classics together in one volume, On Writing Well and How to Write a Memoir, from acclaimed writer, editor, and scholar William Zinsser "On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." –New York Times On Writing Well, which...

Why are you alive today and reading this book?How will you, a corporate professional, be relevant in the future? The #1 answer to both is storytelling.Business storytelling is the #1 skill you need to succeed in your professional lives amidst all the noise, competition and massive technological...

The book explores various storytelling elements, including plot, conflict, and dialogue. Egri's insights into conflict are particularly noteworthy, emphasizing its role as the driving force in a narrative. He guides writers on building and escalating tension to captivate and engage audiences....

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across is that most speakers and writers don't have a point....

NEW YORK TIMES BESTSELLER An essential volume for generations of writers young and old. The twenty-fifth anniversary edition of this modern classic will continue to spark creative minds for years to come. Anne Lamott is "a warm, generous, and hilarious guide through the writer’s world and...

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice...

Have you ever wondered how to improve your English grammar skills with little to no effort at all? How about the most effective ways to master punctuation and structure sentences like a professional book editor? If so, keep reading because you’re in for a treat....

This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps...

How is Tokyo, a city of thirty million people, so safe that six-year-old children commute to school on their own? Why are there no trashcans in Japanese cities? Why are Ganesha idols in Japanese temples hidden from public view? Globe-trotting journalist Pallavi Aiyar moves to Japan and takes an...

While other books give you tips on how to “write funny,” this book offers a paradigm shift in understanding the mechanics and art of comedy and the proven, practical tools that help writers translate that understanding into successful commercial scripts....

There's a mantra real writers know but wannabe writers don’t. And the secret phrase is this: "Nobody wants to read your shit." Recognizing this painful truth is the first step in the writer's transformation from amateur to professional....

Discover the power of (finally) getting unstuck, claiming your clarity, and becoming the person whose life you want to live–all through a simple self-care practice you can build into your daily routine. For anyone who's trying to make sense of their life, who wants to get unstuck from the...

Do you work and live with people who are hard to convince? Who dismiss ideas before even thinking about them? Do you want to know how to influence people, without being manipulative? Listen to find out more....

A special 10th anniversary edition of Roy Peter Clark's bestselling guide to writing, featuring five bonus tools. Ten years ago, Roy Peter Clark, America's most influential writing teacher, whittled down almost thirty years of experience in journalism, writing, and teaching into a series of...

The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a...

November 26, 2008. Ten terrorists, armed with guns, grenades, and improvised explosive devices, slip past coastal security cordons on India's western seacoast in a fishing trawler. They board a rubber dinghy and disembark at Machhimar Nagar, Colaba, Mumbai. Over the next three agonizing days...

TAKE THE PAIN OUT OF PRESENTATIONS. Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results. Written by presentation expert Nancy Duarte, the HBR...

Communication is key. Effective communication is essential to standing out at work and excelling in your career. But when it comes to making a convincing point in a meeting, crafting the perfect email, or nailing a presentation, there's a lot to navigate. What kind of language do you use with a...

An anthology of BBC Radio documentaries featuring the bestselling author Bill Bryson is the world's funniest travel writer, and a master of comic observation. His hugely popular books, spanning topics from linguistics to Shakespeare to the human body, have sold over 16 million copies and been...

#1 NATIONAL BESTSELLER PULITZER PRIZE WINNER The captivating inside story of the woman who helmed the Washington Post during one of the most turbulent periods in the history of American media: the scandals of the Pentagon Papers and Watergate In this widely acclaimed memoir ("Riveting...

In India's tropical paradise, stands a town wrapped around a giant roundabout, where a canny caretaker with a French connection holds sway. Vying for his attention are two competing neighbours. Appu holds lessons for the living but Maya cares only for the dead. And a gastronome dog plays ball...

For aspiring writers, few experiences offer the thrill of a well-taught creating writing workshop—imagine the surge of fresh ideas filling your mind, exercise by exercise, as you absorb the skills of the craft from a seasoned expert, almost effortlessly. Now you can experience this unmatched...

Efficiently and effectively assess employees' performance. Are your employees meeting their goals? Is their work improving over time? Understanding where your employees are succeeding—and falling short—is a pivotal part of ensuring you have the right talent to meet organizational objectives...