Blink cover art

Blink

The Power of Thinking Without Thinking

 Preview

Listen with Audible free trial

Free with 30-day trial
Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199.00 per month after 30-day trial. Cancel anytime.

Blink

Written by: Malcolm Gladwell
Narrated by: Malcolm Gladwell
Free with 30-day trial

₹199.00 per month after 30-day trial. Cancel anytime.

Buy Now for ₹671.06

Buy Now for ₹671.06

Intuition is not some magical property that arises unbidden from the depths of our mind. It is a product of long hours and intelligent design, of meaningful work environments and particular rules and principles. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life. Just as he did with his revolutionary theory of the tipping point, Gladwell reveals how the power of blink' could fundamentally transform our relationships, the way we consume, create and communicate, how we run our businesses and even our societies. You'll never think about thinking in the same way again.©2005 Malcolm Gladwell Psychology Psychology & Mental Health Self-Help Social Psychology & Interactions Success
adbl_web_anon_alc_button_suppression_t1

Critic Reviews

Compelling
Astonishing
Brilliant
For Blink, Malcolm Gladwell, author of the bestselling The Tipping Point explores the extraordinarily perceptive and deceptive power of the sub-conscious mind. Gladwell's major claim is that decisions made very quickly can be every bit as good as a decision made cautiously and deliberately. What we are actually doing is what Gladwell calls 'thin-slicing'. When we leap to a decision or have a hunch our unconscious is sifting through the situation in front of us looking for a pattern, throwing out the irrelevant information and zeroing in on what really matters. Our unconscious mind is so good at this that it often delivers a better answer than more deliberate and protracted ways of thinking. Much of this is utterly mysterious but some of the most astonishing and useful examples of thin-slicing can be learned.
Gladwell hopes to convince us that our snap judgements and first impressions can be educated and controlled so instead of merely praising the mysterious process of instinct and intuition he is interested in those moments when our instincts betray us, the situations where our powers of rapid cognition can go awry, where we fail to read the signs. Most disturbing of all is the degree to which culturally determined preconceptions and prejudices control us. Without reducing matters to racism and sexism Gladwell shows us that there are facts about people's appearance-their size or shape or color or sex-that can trigger a very similar set of powerful associations which explains why utter mediocrities (such as U.S. President Warren Harding) can sometimes end up in positions of enormous responsibility; or why tall people earn substantially more than their shorter colleagues; or why car salesmen unconsciously charge prices according to race and gender.
Gladwell's conversational prose style is concise, informative, accessible and entertaining. The stories, scientific findings and psychological tests are consistently surprising whether he is dealing with speed-dating, record promotions, police shoot-outs, the human face, or the reasons doctors get sued.
All stars
Most relevant
The music in the production was too loud that sometimes you would not hear the words in that music.

Blink - really nice concept with so many stories to link together

Something went wrong. Please try again in a few minutes.
well written book with insightful segments. also liked the parts where music was played in the background signalling the end or start of sections.

worth the read

Something went wrong. Please try again in a few minutes.