Get Your Free Audiobook

  • Brand Against the Machine

  • How to Build Your Brand, Cut Through the Marketing Noise, and Stand Out from the Competition
  • Written by: John Morgan
  • Narrated by: Paul Michael Garcia
  • Length: 6 hrs and 24 mins

Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199 per month after 30-day trial. Cancel anytime.
Brand Against the Machine cover art

Brand Against the Machine

Written by: John Morgan
Narrated by: Paul Michael Garcia
Free with 30-day trial

₹199 per month after trial ends. Cancel anytime.

Buy Now for ₹668.00

Buy Now for ₹668.00

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice.

Publisher's Summary

Ditch traditional corporate branding to create a powerful, recognizable brand.

Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life-long customers. Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real with your audience and make strategic associations to establish credibility. 

Brand Against the Machine will help you stand out, get noticed, and be remembered. This is the blueprint for how to market your brand to attract better clients and stand out from the clutter that is traditional corporate branding and marketing. Includes: 

  • The Instant Positioning Method: How to instantly stand out from the crowd and position yourself as a resource, not just another service provider 
  • The 20/60/20 Rule: Why it's important to take a stand and why it's okay to have haters - because it creates a stronger bond with those who love you 

Ditch your traditional corporate branding and marketing, and exchange it for something memorable. Your customers will thank you for it. yy

©2012 John Morgan (P)2012 Audible, Inc.

What listeners say about Brand Against the Machine

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.