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  • Great Organizations Are Values based

  • The 30 Minute 'New Breed of Leader' Success Series
  • Written by: Dr. Sheila Murray Bethel
  • Length: 30 mins

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Great Organizations Are Values based

Written by: Dr. Sheila Murray Bethel
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Publisher's Summary

Discover how and why companies like Proctor & Gamble, IBM, and Eisenhower Medical Center have built long-term success with a deep set of values that all of their stakeholders see, understand, and believe. Gain wisdom from Kenneth Chenault, CEO, American Express, as he led his company and served his clients during the crushing events of 9/11. Whether you lead a small team or a major corporation, Dr. Sheila Murray Bethel, globally acknowledged leadership and change expert, gives you tools to forge a strong set of values so your organization can weather the ups and downs of our rapidly changing world. She will cover these and more: The two major keys to make sure that followers feel their work is satisfying; Learn about courage from Starbucks' Howard Schultz; How shared values energize people and support teams; Reinforce organizational values as a counter balance in good times and bad; How and why Wall Street lost its way…changing the No blame No shame attitude.

©2010 Sheila Bethel (P)2010 Sheila Bethel

In a firm, engaging tone, leadership and change expert Dr. Sheila Murray Bethel lays out the principles leaders at all levels can use to improve their own performance and that of others. In addition to her own research, she calls on the timeless wisdom of sports and business titans. This 30-Minute New Breed of Leader Success Series lecture includes the steps leaders can take to create greater work satisfaction and improve productivity through a change to the typical working atmosphere of blame and shame - within their group or companywide - by building a set of shared values all stakeholders can see, understand, and believe in.

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